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Prime time postzionism : negotiating Israeliness through global television formatsShahaf, Sharon 21 October 2009 (has links)
Prime Time Postzionism - Negotiating Israeliness through Global Television
Formats looks at the Israeli reality competition show – Kohav Nolad (“A Star is Born”)
as a key text to help explore the ways in which Israeli broadcasters in the contemporary
commercial television environment, adapt globally dominant televisual forms as models for the
production of extremely popular local series. This program, widely perceived as epitomizing
contemporary Israeli national identity, is simultaneously also debated as the product of
globalization, and as marker of a post-national/post-Zionist era. In these discussions, perceptions
of the proper Israeli national culture and identity are juxtaposed with assumptions about the
nature and perceived influence of the shift from public state monopoly in television broadcast to a globalized commercial multichannel broadcast environment. Combining production ethnography
with analysis of industry, texts, and public reception discourses, this project explores the
significance of global format adaptations for marginal and belated broadcast systems like Israeli
television. / text
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