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Effect of service-quality dimensions on customer patronage at Jaguar Land Rover dealerships in GautengTheron, Daniell. January 2015 (has links)
M. Tech. Business Administration / The study assesses the dimensions of service quality within a Jaguar Land Rover dealership in Gauteng. The first objective is to determine the importance of each service quality and the second is to measure the effect of the service quality at the dealerships.
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