Thesis (M.T.M.)--Victoria University of Wellington, 2010. / Includes bibliographical references.

Serious academic enquiry for the tourism sector may appear inconsequential, but the business of tourism is complex and fragmented. Tourism is a multi-disciplinary phenomenon facilitating research from a number of different angles and providing many services requiring partnership between public and private collaboration towards delivering an effective tourism sector. Waterloo Regional Council declared its aspiration for Waterloo Region to be a destination of choice. However, there has been no research conducted to understand the viability of this aspiration. Thus, this research understands from a stakeholder perspective how tourism development is being undertaken in the Region. This will provide a preliminary understanding on tourism development in the context of economic, social and environmental dimensions of development. The joint use of two theoretical frameworks helped to identify and manage divergent perspectives of sixteen stakeholders who provided the primary data for this research. The data revealed three major themes through a changing lens that first considers the role of tourism as an effective vehicle of development. This meets with change due to limitations and uncertainties due to constraints that lead to conflicts between stakeholders responsible for its development. Findings reveal that stakeholders confront numerous fundamental challenges, which provide constraints and bottlenecks for tourism development in the Region. This research understands the need for leadership, strategy and effective collaboration between all stakeholders as vital for tourism development.

ABSTRACT The cruise sector constitutes one of the fastest growing sectors of the tourism industry. With the continued growth of the industry comes the need to develop new ports to accommodate the increased volume of ships as well as the increasing size of modern cruise ships. It is important to understand how the development of new cruise ports impacts the local community. Therefore, the purpose of this study is to identify the attitudes and perceptions of residents regarding the impacts of the new cruise ship port development in Falmouth, Jamaica. The Historic Port of Falmouth was developed through a partnership between Royal Caribbean and the Port Authority of Jamaica and is the largest purpose-built port of call in the Caribbean. A case study approach was utilized to identify the attitudes and perceptions of residents regarding the impacts of the new port development in Falmouth, Jamaica. The study consisted of semi-structured interviews, and participant observation. The research took place in Falmouth in March 2012. A total of 23 interviews were carried out with residents who had varying levels of involvement with tourism. The three overarching themes emanating from the analysis of the data are: Big Ships, Big Disappointment, What could be improved? and All is Not Lost at Sea. Findings revealed that Falmouth residents are disappointed with the development because they have not received the economic benefits they were promised by Royal Caribbean. Despite the residents’ frustration and disappointment with the port, many still believe that it has given some opportunity for residents to improve their quality of life. The powerlessness of members of small Caribbean communities in the face of large tourism developers is evident throughout the study.

Professional management literature suggests that goal setting is one of the most important steps in the organizational process as goals provide a clear understanding of the directions in which the organization is heading. In ensuring that each member of an organization is aware of its goals, the goal communication process is viewed as a central part of everyday management. Goal communication between managers and interpreters at Ontario heritage sites is the focus of the present study. Three sites were investigated, and three different research methods were used to obtain the data: semi-structured interviews with managers and interpreters; analysis of documentation related to the operation of the sites; and participant observation. The study’s findings revealed that: 1) not all heritage sites have their goals documented; 2) the documentation of site goals does not necessarily guarantee that interpreters are aware of them; 3) goals of the sites are communicated to interpreters by only two means – orientation, and reading materials; and 4) more training is required for interpreters in order to implement their site’s goals successfully and consistently. A number of recommendations for heritage site management were developed, which include extending goal communication techniques to daily site interaction and to daily assignments given to interpreters, as well as exploring new goal communication channels and providing opportunities for continuous training of interpreters.

The study explored risk perceptions and novelty dimensions associated with family vacations. In particular, the study focused on households containing married or common law partners, blended families, single parents and same-sex partners, with at least one child aged twelve years old or younger, located in one of the Region of Waterloo’s three cities, encompassing Kitchener, Waterloo, and Cambridge, Ontario. The research explored whether novelty or familiarity of a vacation destination affected the level of risk perceived as well as the locus of control. Additionally the research focused on particular aspects of the family vacation including the decision making process and the stage of the family life cycle in which respondents are categorized, having either younger or older children, affected the decision making process. Lastly, the study looked at external sources of information including family and/or friends, other sources of information, prior experience at the destination, if applicable, and the distance traveled, borders crossed and transportation utilized. Families in each specified area were initially accessed through five direct contacts and an associated snowball sampling method. A revised data collection method was utilized part way through the study being distribution at a recreation centre within the Region. Respondents were asked to complete a self-administered questionnaire containing questions relating to their last family vacation, preferences for novelty/familiarity, locus of control orientation, degree of risk perception agreement or disagreement and basic sociodemographic characteristics. Data were reduced to minimize complexity through a series of factor analyses through the use of components analysis. It involved taking salient items and factoring them together based on the conceptual fit within each loading having eight components created. T-tests and analyses of variance were utilized to further univariate relationships between variables of interest. Relationships between perceived risk, gender and prior experience were non-significant (p > .05) whereas family life cycle, level of education, crossing an international border, and total distance traveled had a significant effect on risk perceptions (p < .05) and were included in stepwise regression analyses. The present study complemented emerging literature suggesting that parents with older children attributing greater risks as associated with creating memories. There was less support for extant research indicating that families with younger children are more likely to associate as many risks with travel. Similarly, preference for novelty/familiarity was found to not have a significant effect on respondents’ risk perceptions yet certain external sources of information (e.g., friends/family, travel agents) played a large role in the level of risk perceptions.

Community-based natural resource management has been introduced in Ghana as an instrument to assist nature conservation and natural resource management, as opposed to the fences and fines approach of the protectionist model. The purpose of this study was to examine the extent of natural resource exploitation by the local communities in and around the Ankasa Resource Reserve after the introduction of the Amokwawsuazo Community Resource Management (ACREMA) programme. Particularly, the study sought to understand whether the implementation of ACREMA has helped to achieve nature conservation and natural resource management inside and outside the Reserve. The specific study objectives were as follows. First, the study seeks to assess the socio-demographic characteristics and economic activities of ACREMA community members. Second, the impact of ACREMA community members’ activities on natural resources of the Reserve was assessed. Third, the extent of natural resource exploitation after ACREMA was evaluated. Fourth, examine the measures undertaken to minimise natural resource exploitation in the Ankasa Resource Reserve after ACREMA was introduced. Fifth, the research assessed the ACREMA community members’ willingness to support nature conservation and other alternative livelihood programmes such as tourism. Finally, the research sought to provide guidelines and recommendations for policy makers, park management and other parties interested in the implementation of any development project in the Ankasa region. The study was justified because very little has been documented about the effectiveness of this approach in promoting nature conservation in Africa. Therefore, this study could contribute to understanding of the effectiveness of community-based resource management programmes in achieving nature conservation in Ghana. In order to achieve the objectives set, the study developed a conceptual framework based on social exchange theory. Social exchange theory conceptualises human behaviour as an exchange of goods and services, both tangible and intangible, and based on rewards for services rendered. The study combined both quantitative and qualitative research techniques. Hence, the main modes of data capture were survey, focus group interviews and in-depth interview. While quantitative data was analysed using SPSS version 14, qualitative data obtained were transcribed and analysed according to emerging themes. The results showed that natural resource exploitation declined following the introduction of ACREMA. This was as a result of the more effective collaboration and partnership developed between park management and local community members. Where exploitation existed, the study showed that this was primarily due to poverty and a lack of alternative resources. Secondly, the research demonstrated that ACREMA community members were willing to support nature conservation and as a result have undertaken several measures to minimise natural resource exploitation within the Ankasa region. The high level of enthusiasm to support nature conservation and tourism development was largely attributed to benefits already received for undertaken conservation measures as well as benefits perceived to result from the development of tourism in the future. Due to lack of alternative livelihoods, household heads also expressed interest in providing tourism-related services such as accommodation, catering services, working as drivers and tour guides if and when tourism becomes available in the region. This case study confirms that community-based natural resource management has been successful in achieving nature conservation and natural resource management in the Ankasa Resource Reserve and area. The study also provided several policy implications and pointed out areas for further study.

Professional management literature suggests that goal setting is one of the most important steps in the organizational process as goals provide a clear understanding of the directions in which the organization is heading. In ensuring that each member of an organization is aware of its goals, the goal communication process is viewed as a central part of everyday management. Goal communication between managers and interpreters at Ontario heritage sites is the focus of the present study. Three sites were investigated, and three different research methods were used to obtain the data: semi-structured interviews with managers and interpreters; analysis of documentation related to the operation of the sites; and participant observation. The study’s findings revealed that: 1) not all heritage sites have their goals documented; 2) the documentation of site goals does not necessarily guarantee that interpreters are aware of them; 3) goals of the sites are communicated to interpreters by only two means – orientation, and reading materials; and 4) more training is required for interpreters in order to implement their site’s goals successfully and consistently. A number of recommendations for heritage site management were developed, which include extending goal communication techniques to daily site interaction and to daily assignments given to interpreters, as well as exploring new goal communication channels and providing opportunities for continuous training of interpreters.

The study explored risk perceptions and novelty dimensions associated with family vacations. In particular, the study focused on households containing married or common law partners, blended families, single parents and same-sex partners, with at least one child aged twelve years old or younger, located in one of the Region of Waterloo’s three cities, encompassing Kitchener, Waterloo, and Cambridge, Ontario. The research explored whether novelty or familiarity of a vacation destination affected the level of risk perceived as well as the locus of control. Additionally the research focused on particular aspects of the family vacation including the decision making process and the stage of the family life cycle in which respondents are categorized, having either younger or older children, affected the decision making process. Lastly, the study looked at external sources of information including family and/or friends, other sources of information, prior experience at the destination, if applicable, and the distance traveled, borders crossed and transportation utilized. Families in each specified area were initially accessed through five direct contacts and an associated snowball sampling method. A revised data collection method was utilized part way through the study being distribution at a recreation centre within the Region. Respondents were asked to complete a self-administered questionnaire containing questions relating to their last family vacation, preferences for novelty/familiarity, locus of control orientation, degree of risk perception agreement or disagreement and basic sociodemographic characteristics. Data were reduced to minimize complexity through a series of factor analyses through the use of components analysis. It involved taking salient items and factoring them together based on the conceptual fit within each loading having eight components created. T-tests and analyses of variance were utilized to further univariate relationships between variables of interest. Relationships between perceived risk, gender and prior experience were non-significant (p > .05) whereas family life cycle, level of education, crossing an international border, and total distance traveled had a significant effect on risk perceptions (p < .05) and were included in stepwise regression analyses. The present study complemented emerging literature suggesting that parents with older children attributing greater risks as associated with creating memories. There was less support for extant research indicating that families with younger children are more likely to associate as many risks with travel. Similarly, preference for novelty/familiarity was found to not have a significant effect on respondents’ risk perceptions yet certain external sources of information (e.g., friends/family, travel agents) played a large role in the level of risk perceptions.

Community-based natural resource management has been introduced in Ghana as an instrument to assist nature conservation and natural resource management, as opposed to the fences and fines approach of the protectionist model. The purpose of this study was to examine the extent of natural resource exploitation by the local communities in and around the Ankasa Resource Reserve after the introduction of the Amokwawsuazo Community Resource Management (ACREMA) programme. Particularly, the study sought to understand whether the implementation of ACREMA has helped to achieve nature conservation and natural resource management inside and outside the Reserve. The specific study objectives were as follows. First, the study seeks to assess the socio-demographic characteristics and economic activities of ACREMA community members. Second, the impact of ACREMA community members’ activities on natural resources of the Reserve was assessed. Third, the extent of natural resource exploitation after ACREMA was evaluated. Fourth, examine the measures undertaken to minimise natural resource exploitation in the Ankasa Resource Reserve after ACREMA was introduced. Fifth, the research assessed the ACREMA community members’ willingness to support nature conservation and other alternative livelihood programmes such as tourism. Finally, the research sought to provide guidelines and recommendations for policy makers, park management and other parties interested in the implementation of any development project in the Ankasa region. The study was justified because very little has been documented about the effectiveness of this approach in promoting nature conservation in Africa. Therefore, this study could contribute to understanding of the effectiveness of community-based resource management programmes in achieving nature conservation in Ghana. In order to achieve the objectives set, the study developed a conceptual framework based on social exchange theory. Social exchange theory conceptualises human behaviour as an exchange of goods and services, both tangible and intangible, and based on rewards for services rendered. The study combined both quantitative and qualitative research techniques. Hence, the main modes of data capture were survey, focus group interviews and in-depth interview. While quantitative data was analysed using SPSS version 14, qualitative data obtained were transcribed and analysed according to emerging themes. The results showed that natural resource exploitation declined following the introduction of ACREMA. This was as a result of the more effective collaboration and partnership developed between park management and local community members. Where exploitation existed, the study showed that this was primarily due to poverty and a lack of alternative resources. Secondly, the research demonstrated that ACREMA community members were willing to support nature conservation and as a result have undertaken several measures to minimise natural resource exploitation within the Ankasa region. The high level of enthusiasm to support nature conservation and tourism development was largely attributed to benefits already received for undertaken conservation measures as well as benefits perceived to result from the development of tourism in the future. Due to lack of alternative livelihoods, household heads also expressed interest in providing tourism-related services such as accommodation, catering services, working as drivers and tour guides if and when tourism becomes available in the region. This case study confirms that community-based natural resource management has been successful in achieving nature conservation and natural resource management in the Ankasa Resource Reserve and area. The study also provided several policy implications and pointed out areas for further study.

Over the past decade, Persian Gulf countries witnessed an increase in tourism development and the number of international tourists. Though tourism development plays an important role in enhancing economies, tourism development may conflict with the region's conservative traditions and culture. The purpose of this research is to identify the attitudes and perceptions of residents in the State of Qatar towards the impacts of tourism development by: 1) applying Ap & Crompton's (1998) Index of Tourism Impacts (ITI): measuring the physical/ecological/social or cultural environments, and the residents' acceptance of visitors, 2) by identifying resident attitudes as expressed on Qatari-based social networks, and 3) through personal observation of resident attitudes. Respondents were selected using a convenience sampling technique to complete a survey instrument. Non-intrusive personal observation was also carried out to observe the nature of host-guest interactions at local tourist areas. Material regarding resident attitudes towards tourism development published through local media and forums on local social networks were collected. Descriptive statistics, factor analysis, and independent t-tests were used to describe data and to better understand resident attitudes towards the ITI dimensions. Content analysis was used to analyze forum entries, and field note extracts of personal observations were also used to present observed behaviours of residents. Survey findings reveal that resident attitudes differed according to respondents' age, length of residence, and ethnicity, particularly with respect to perceptions of change in local services and natural environment. The content analysis of forums revealed mixed feelings by residents (primary expatriates) towards tourism development. An attitude typology was derived from resident attitudes expressed through forum entries. Attitudes ranged from “denying tourism's existence” to “encouraging tourism”. Field observation of behaviours also revealed mixed attitudes towards the presence and behaviours of tourists, where residents either “accepted tourism” or “disapproved tourism”. Results suggested further research be carried out in testing the attitude typology in countries within the same region, and to modify the belief scale items and dimensions.