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Markenmanagement in der Medienbranche - dargestellt am Beispiel der Marke MTVWang, George. January 2004 (has links) (PDF)
Bachelor-Arbeit Univ. St. Gallen, 2004.
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Much more than music video : an examination of Canadian response to American paradigmsMorris, Samantha Mary. January 2001 (has links)
Although the relationship between Canadian and American culture is often discussed in terms of dominance and dependency, there is little cultural scholarship that examines how Canadians interpret American cultural products and how Canadian "replicas" of American products encompass infatuation and imitation of American popular culture while simultaneously offering critique, resistance and parody. By comparing the evolution of MuchMusic and MTV and the "supertext" of the two networks---programming philosophy, musical and non-musical shows, VJ's, and television aesthetics---I address how MuchMusic functions as both an example of uniquely Canadian sensibilities and as an example of Canada's complicated relationship with the United States.
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We are still talking the wrong language to 'tv babies'Pieczenik, Sharon Rovner. January 2008 (has links) (PDF)
Thesis (MFA)--Montana State University--Bozeman, 2008. / Typescript. Includes DVD Sharon Pieczenik's Thesis. Chairperson, Graduate Committee: Walter Metz. Includes bibliographical references (leaves 20-21).
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Much more than music video : an examination of Canadian response to American paradigmsMorris, Samantha Mary. January 2001 (has links)
No description available.
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When is reality real? youth perceptions of MTV reality programs /Potratz, Rachel M. January 2007 (has links)
Thesis (M.A.)--Ohio University, November, 2007. / Title from PDF t.p. Includes bibliographical references.
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