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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Markenmanagement in Medienunternehmen : Ansatzpunkte zur Professionalisierung der strategischen Führung von Medienmarken /

Bode, Philipp. January 2010 (has links)
Zugl.: Eichstätt-Ingolstadt, Kath. Universiẗat, Diss., 2009.
2

Markenarchitekturstrategien in der Medienindustrie /

Kamann, Guido. January 2003 (has links) (PDF)
St. Gallen, Univ., Diss., 2003.

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