The Government of Botswana recognises the important role that women can play in the economic development of the country, particularly in the agricultural sector, with respect to food security at both household and national levels. The study sought to investigate how women in agriculture are represented in the Botswana Agrinews Magazine. Moreover, it sought to establish whether, and how, messages conveyed to audience by the Botswana Agrinews Magazine promote any type of social or economic interaction between farming communities, individuals and/or government and other stakeholders. The sources of data were the articles that reported on women farmers from the sample of the Botswana Agrinews Magazine, over 24 months, that is, from January 2012 to December 2013. This magazine under study is a government publication targeting the broad Botswana farming community. Critical discourse analysis revealed that women farmers participated in events associated with commercial horticultural farming, dry land farming (field crop production), in the arable farming sector, at Consumer Fairs and Regional Agricultural shows for Commercial Farmers respectively, as well as in pastoral farming sector events at Agricultural shows. They also participated in the arable farming sector agricultural activities for commercial horticultural farmers and those for subsistence dry land farming. Furthermore, the results revealed that women farmers encountered constraints in the different ventures, they undertook in both arable and pastoral farming. However, the reports showed that they received support from the government and/or other stakeholders to counteract their constraints. Furthermore, the analysis identified the coverage on the themes of (1) arable farming, (2) pastoral farming, (3) integrated farming, and (4) attitudes of both women in agriculture and Ministry of Agriculture workers, which promoted women farmers’ participation in the agricultural sector.