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A Quantitative Analysis of Matthew Cowley's Use of the Illustrative Method of Oral SupportYoung, Kenneth Lloyd 01 January 1966 (has links) (PDF)
The chief purpose of this analysis is to determine how much Matthew Cowley used the illustrative method of oral support in his public speaking. A minor purpose is to determine the dominant motivating appeals used in his speaking. Such an examination should provide valuable insight for those desiring effective techniques in public speaking situations.
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