The study concludes that there is still lack of media freedom in Swaziland under the new constitutional dispensation. Its significant finding is that the lack of media freedom is a consequence of constitutional, legal and extra-legal constraints.

Over the past 15 years, there has been limited research regarding gender and journalism in a South African context. Existing research implies that there is almost complete gender balance across all media. Yet, despite the gender parity in the workforce, women are underrepresented in senior and key decision-making positions, indicating that a glass ceiling still exists for female journalists in South Africa. Furthermore, newsrooms are still dominated by patriarchal practices, norms and values. This study investigated the representation of female journalists in South African daily newspapers via one case study: the Cape Times. It shed light on what type of stories female journalists report on in comparison to their male colleagues and identified patterns in female reporting. The study also investigated how transformative policies may have affected newsrooms. Further, attention was paid to the female voice in the print media in terms of the use of female sources and women as the subject of news stories. The data for this study was generated through a content analysis and interview research. The content analysis was conducted on articles of the Cape Times newspaper and was based on three research questions regarding representation, female voice in the media and topic assignment/ contribution. As part of the interview research, in-depth informant interviews were conducted with female journalists and editors; the aim was to collect industry insight and opinions regarding the representation of female journalists and female voices in South African newspapers. The study revealed that the assignment of stories has been characterised by constant fluctuations over the past 20 years. It became apparent that effort is put into gender balance not only when it comes to the representation of journalists, but also the assignment of beats. However, the study indicated a significant difference between the representation of female journalists and the female voice in the print media. It also highlighted issues of gender inequality in reporting. The study revealed that while South Africa's newsrooms might be progressing towards gender balance, patriarchal structures and views are still embedded in the print media. These findings are congruent with the existing academic literature. This research further revealed that structures and issues of the newsroom or the media reflect issues and structures of South African society. Past research in a South African context has been very limited, making this study one of a few of its kind and its findings are indicative for other print media, filling a gap in the literature.

Includes bibliographical references. / Identifying the construction of brand loyalty via social networks requires an analysis of the information sharing of a product or brand amongst a social network, therefore indicating the strength of the brand loyalty members of a social network not only have towards a brand, but also promote to other members of the same social network. This exchange of information amongst social network members is called ‘homophily’, where “similarity breeds connection” (McPherson, 2001, p.415). In order to determine the strength of brand loyalty amongst a social network, a qualitative study was performed on a sample of consumers from the ‘digital age’ generation (Castells, 2010, p.xviii), examining the extent of information exchange via social media as well as via the social networks. In addition to this a minor case study was conducted where participants were asked a serious of questions that pertained to a specific brand, that of Woolworths. This was done in order to determine the strength of the brand loyalty they had for a particular brand that may then be theoretically applied on a general scale. As a result the strength of their brand loyalty was determined, indicating whether or not brand loyalty can be constructed via social networks. On the whole it can be determined that social networks play a strong role in the development of brand loyalty, particularly as it pertains to the current digital generation. Keywords: Social Network, Habitus, Purchase Behaviour, Networked Society, Brand Loyalty, Consumer satisfaction, Homophily, Brand Trustworthiness

Includes abstract. / Includes bibliographical references. / Representation is fluid;symbolism changes between eras and between news channels. From the negativity of Afro-pessimism and threatening connotations of tribes and rampant warfare, to the notion of untouched wilderness, abundant natural resources, and financial miracles in recent years, Africa has many representations within the media. Sadly, many Africans argue, Western media practitioners tend to present "fatalistic and selectively crude" (Kromah, 2002) representations of Africa, portraying a large and diverse continent as homogeneous (Hammett, 2010), if they represent African realities at all (Golan, 2008). With the FIFA 2010 World Cup held for the first time on the African continent, the Western media spotlight was fixed firmly on South Africa for over a month of continuous, rolling reporting on Western and non-Western news channels. Did this journalism re-engender old stereotypes, symbolism, and language? This study scrutinises five rolling news channels to analyse that very issue, and adds depth and empirical evidence to an under-researched area.

Includes bibliographical references (leaves 13-15). / The aim of the creative project was to adapt an autobiographical illustrated novel, Ek is Suzie, into a screenplay for a full-length feature film. Using a combination of live action and animation, the two main narratives play out parallel to one another – representing the past and present tense. The explication is intended to offer a reflection on the process of writing the screenplay, on filmic influences that shaped it and on the kinds of theory that illuminate what I was trying to accomplish. Thus, I investigate various creative and technical decisions made during the writing of the screenplay – dropping the novel’s narrator, the mixing of languages, the use of dream and, especially, the play between live action and animation. I note the debate on fidelity in adaptation especially as this debate applies to graphic novels and take special account of Marjane Satrapi’s Persepolis, not only because of its engagement with the process of adaptation, but also because of it seminal use of animation as a serious medium of communication, dealing with trauma and childhood. Other (popular) filmic influences are In America, My Left Foot and Garden State, dealing with the dominant themes in my screenplay – childhood trauma, self-discovery, friendship, family and love.

This dissertation aims to explore how user-generated fashion content within the specific online community of Lookbook.nu is influenced by a set of underlying ideologies, such as beauty, power and gender to create specific and homogenous fashion identities in line with mainstream fashion trends, and which inform users' formation of identity within the structure of a community space. The aim of identifying the ideologies at play on the web site is to raise an awareness of how an individual's identity is influenced by others within his or her community space, even if that community happens to reside online. Furthermore, the means that inform the structures found on the community web site as well as the way in which the ideologies operate to maintain a certain criteria and level of fashion generated by users will be discussed in relation to identity formation. To determine how Lookbook users' perceive and portray identities on the site, semiology and multimodal discourse analysis were employed. It is important to keep in mind that while the media content in this thesis is as current as possible and while a great deal of content still exists on Lookbook, the platform is continuously evolving with new additions to its terms of use, mediums of access and overall design.

Word processed copy. / Includes bibliographical references (leaves 128-137). / In this thesis, Lukas Opatrny studies the reasons for and implications of the demise of the South African alternative press, from the 1980s, after the end of apartheid. The concept of this press carried important democratic values, which contributed to media diversity, but when the 1990s ushered in the democratic era, theses 'alternative' ideals were lost along with the whole alternative press sector. ... A close analysis of [the] demise of Grassroots and the survival of the Weekly Mail/Mail & Guardian forms the basis of this study and serves to illuminate the conditions prevalent amongst the other alternative publications, which are examined more briefly.

The purpose of this study is to explore young people's radio listening habits in a time of radio convergence in South Africa. This study explores how the radio listening practices of youth studying and living in a township, for example Khayelitsha, differ from the practices of those who attend school in an urban area, for example Rondebosch, and acknowledging the University of Cape Town as a 'grey area' where diverse youth come together, by comparing Humanities and Science students. Drawing on Bourdieu's theories of capital, the study argues that various issues related to Internet access in South Africa, including communicative ecology, the historical background, and 'cultural capital' (Bourdieu, 1986; 1990), make the radio listening experience different for different groups, and strongly influence young people's radio listening habits. This argument is contextualized in relation to radio convergence which is seen through the use of social networking sites by radio stations, young people and people at large, and focusing especially on the growth of online-only radio with evidence of it being accessible to those that have access to the Internet. Furthermore, this study used both quantitative and qualitative methods to investigate the uses and gratifications as well as the social and individualistic act of radio listening, and the phenomenon of online-only radio. This study analyses the online radio stations Assembly Radio, CliffCentral and Ballz Visual Radio as case studies to show the dynamics of this medium, specifically highlighting programming, revenue, access to stations, and the reasoning behind their conception. In conclusion, the study argues that radio convergence should not be viewed as an erosion of the nature of traditional radio, but rather argues for convergence as an extension of the medium.

In recent years, stories of African entrepreneurship have become popular online, highlighting the journeys, success and challenges that emerging entrepreneurs experience. However, many of these stories and platforms focus mainly on opportunity entrepreneurs and exclude necessity entrepreneurs who operate medium to small businesses, despite the fact that these entrepreneurs overwhelmingly outnumber their more affluent counterparts. Everyday Entrepreneurs is Media Creative Production undertaken with the aim of beginning to fill this gap by highlighting the narratives of some of the entrepreneurs that we encounter daily. The researcher created a web-based platform to showcase various entrepreneurial journeys. This was done by conducting qualitative interviews with seven small-to-medium business owners operating in Cape Town, South Africa, selected through a purposive sampling process. These interviews informed a series of profiles detailing the experiences of these entrepreneurs. The supporting research, as well as the motivations and experiences of the research are documented in the accompanying reflective essay.

The departure point for this creative project is based on my experience as an African living in diaspora. While I felt many things during my time ‘away' from the African continent, one constant was always this feeling of unbelonging, and this need to find belonging. As such, this project centers around the theme ‘finding belonging in diaspora'. Growing up in Kenya, I had never really come to terms with the politics of my Kenyanness not to mention my blackness. I had simply just been me. While in Kenya, the only real identifiers I had to contend with that carried heavy politics were my gender and my tribal affiliation. After leaving Kenya and arriving in Canada for school at the age of 16, for the first time in my life I felt black and I felt African. Both identities I felt did not belong in this Canadian space. Over the course of 9 years, I lived in both Canada and London and neither ever warmed me like home. In most, if not all the predominantly white spaces I frequented, I always felt too little of something and too much of something else. As such,, I found myself intentionally and unintentionally drawn to those like me, in colour, in language, and culture. It is only today I have realised that those intentional and unintentional unions I formed were a result of my search for belonging, which I came to find is common in the diaspora experience. Ann Hua, a black diaspora scholar, defines diaspora as a community of people who have been dispersed from their homeland to other locations because of genocide, slavery, migration, and war (Hua, 2013; 31). It's important to note that for many, induction into the Afro-diaspora is involuntary. As Hua notes, political unrest, genocide, war, and slavery has forced many to leave their homes and either seek asylum or become indentured laborers elsewhere. We have seen this throughout the eras, from the 15th-century trans-Atlantic slave trade, capturing of Africans, transporting them to the Americas and coercing them into slavery (Gates Jr., 2017), to the 20th-century dispersion of Rwandese nationals fleeing genocide§ (Guichaoua, André & Webster, Don E. 2015). The identity of diaspora comes in both anticipated and unanticipated ways. Fortunately, my induction into the Afro-diasporic community was a voluntary one and the bulk of this project interacts with voluntary Afro-diasporic migrants. During my time in Canada and London, I met many members of the Afro-diasporic community who ended up in these countries in a variety of different ways and for a variety of different reasons. The theme of ‘finding belonging' was omnipresent among my fellow Afro-diasporic community members and it would manifest itself in various ways. For instance, wanting to go to African restaurants to feel more ‘at-home', or wanting to visit African night clubs to listen to more music from ‘home'. Interestingly, I also began to see that this journey towards ‘finding belonging' also manifested in Afro-diasporic communities rejecting assimilation into their new societies and creating spaces of resistance, through organising protests or hosting discussions that centred around issues of race.