The 'never again' slogan to genocide, expressed by the United Nations Organization in 1948, after the Armenian and Jewish genocides has not been a barrier to other genocides whose Holocausts are a product. In 1994 in Rwanda, genocide occurred and the Kigali Memorial Center of Genocide is one of the Memorials (Holocaust) which stands as a reminder of the horror, in order to inform the community to keep watching. This raised the curiosity of the researcher, to analyze how these new symbols can contribute to restore and revitalize social and cultural values in the context of Rwanda. The inside of the house offers on opportunity to visit the displayed history in which the genocide is rooted, including the period of genocide through survivors' experiences represented in short movies and by the material used in the killings. There is a room reserved for displays of the others' genocides in the world. Outside the house, mass graves surrounded by a garden, announce the burial place and a documentary place. The first chapter is the general introduction of the study and outlines the framework of the study. The second chapter offers the syntheses of the literature review that it presents the social and political context in which the genocide took root. The third chapter offers the theoretical framework which deals with the nature of culture and its influence in the understanding of the Kigali Memorial Center of Genocide. The fourth chapter focuses on the fieldwork methodology. This study makes use of the qualitative approach. The primary data was collected through in-depth interviews of twenty one individuals and discussions with four focus groups with ten respondents in each group. Respondents were randomly chosen. The secondary data was used to complete the primary data. The fifth chapter is the presentation of the research findings. The findings reveal that after completing the construction of the Kigali Memorial Center of Genocide in 2004, spontaneous and organized visits to the Kigali Memorial Center of Genocide have taken place. This 'window' of what happened, inspires visitors and communities that there is a need to understand the past which can help in building a hopeful future together, for sustainable peace. The sixth chapter is the conclusion of the study which makes with recommendations and suggests further research. / Thesis (M.Soc.Sc.)-University of KwaZulu-Natal, Pietermaritzburg, 2007.