Submitted in fulfillment of the requirements of the Master of Technology Degree in Information Technology, Durban University of Technology, Durban, South Africa, 2014. / This study aimed to explore user factors that may influence attitude and behaviour where technology acceptance is concerned. The Technology Acceptance Model (TAM) Framework was used as a tool to map this degree of acceptance in relation to the design of the current Encyclopaedia of South African Arts, Culture and Heritage (ESAACH). ESAACH is an encyclopaedia intended to address the dearth of reference material in South African arts, culture and heritage studies (ESAACH.org.za). The encyclopaedia is divided into broader areas of research such as: verbal arts, performing arts, visual arts, and heritage. It was originally established as a tool to provide support for education in arts, culture and heritage. There has been an increase in interest in the ESAACH online resource platform. This has resulted in the need to capture user perceptions and attitudes on the site in order to provide guidelines on the improvement of the site and to make usage of the encyclopaedia easier and less frustrating. The researcher investigates English Language Proficiency, Perceived Ease of Use and Perceived Usefulness and Computer Self-Efficacy as factors that influence an online user’s attitude towards intention to use and acceptance of an online encyclopaedia. There have been concerns expressed by website designers that because users may not be fully acquainted or familiar with using the Internet in general when accessing information, they anticipate some resistance or reluctance to make full use of available online content. The study included the administration of an online survey to a sample of 149 students from the Arts and Design and Library Information Studies departments whereby their demographics, antecedents and precedent constructs of the TAM were tested for co-relationships of user’s intention regarding usage and acceptance of the website. The TAM model was used as a tool to determine: whether a positive confidence in the students’ English language proficiency would affect intention to use the encyclopaedia and to predict whether positive Computer Self-Efficacy is an indicator for a positive effect regarding Ease of Use and/or Perceived Usefulness. Results confirmed that users perceived Computer Self-Efficacy as a positive contributor to the usefulness of the ESAACH online encyclopaedia. Although no significant relationship between English Language Proficiency and Perceived Ease of Use was demonstrated, the need for a design which caters for sensitivity to the language of users was identified.

The question of how the Internet affects existing geo-cultural or geo-linguistic communities in relation to nation-states has continued to receive attention among academics and policymakers alike. Language-based technologies and services that aggregate, index, and distribute materials online may reshape pre-existing boundaries of the relationship between users and content, for instance with different language versions of user-generated encyclopaedias or different local versions of search engines. By comparing two major Chinese online encyclopaedias, Baidu Baike and Chinese Wikipedia, this thesis investigates whether the Internet overcomes, shifts, or reinforces boundaries among Chinese language users. The Chinese language provides an excellent case for examining the boundary question. While the Internet can potentially connect the largest number of native speakers around the world, the majority (i.e. those from mainland China) face an Internet censorship and filtering regime that may limit this very potential. Modern Chinese history has also complicated the cultural-political boundaries among the regions of mainland China, Hong Kong, and Taiwan. This thesis compares the conditions and outcomes of their respective editorial processes, content features, and users’ reception. Multiple findings emerge from a combination of quantitative and qualitative methods, including content analysis, webometrics, and search engine result visibility tests. These methods show that boundaries are drawn in the process of creating, linking, and searching content on the Chinese Internet. Their geolinguistic extent differs, a phenomenon that reflects the cultural-political division between mainland China and the rest of Chinese-speaking world. Both the findings and methods of the thesis have important implications for research and policy for understanding the globalizing regionalization and nationalization effects of the Internet.