Global ETD Search

1	Comparison of ego-involvement and service qualitiy measures in predicting leisure participation in consumer service settings Murray, Duncan January 2005 (has links) This thesis investigates ego-involvement, a measure focused around the customer satisfaction and service quality assessement concept. It questions whether or not it has the potential to be a better predictor of leisure participation and leisure satisfaction than the measures of service quality that dominate leisure service assessment at present. Quality measures Leisure Consumers Other Retail Services Recreation and Leisure Studies Ego-involvement Service industry Ego-involvement Service
2	Comparison of ego-involvement and service qualitiy measures in predicting leisure participation in consumer service settings Murray, Duncan January 2005 (has links) This thesis investigates ego-involvement, a measure focused around the customer satisfaction and service quality assessement concept. It questions whether or not it has the potential to be a better predictor of leisure participation and leisure satisfaction than the measures of service quality that dominate leisure service assessment at present. Quality measures Leisure Consumers Other Retail Services Recreation and Leisure Studies Ego-involvement Service industry Ego-involvement Service