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Evaluation of new industrial product ideas : an empirical study of the new product screening model and an analysis of managers' screening behaviorDe Brentani, Ulrike. January 1983 (has links)
This thesis evaluates how industrial product firms screen new product ideas. Its aims are to investigate: (1) the evaluative dimensions used when assessing proposals, (2) how these criteria relate to screening decisions and (3) how new product environments--market, product and firm--affect this decision model. / A two stage research approach involved: (1) the establishment of new product screening attributes relevant to industrial product firms and (2) a reassessment by managers of recently screened new product ideas (accepts and rejects) in terms of these attributes. / Managers' new product screening decisions supported the hypothesized decision model. Nine of the eleven composite dimensions characterizing new industrial products, were key determinants in explaining screening decisions. These dimensions were further classified according to: (1) four basic criteria categories, (2) the basic risk/return investment model and (3) the screening role played by each. Moreover, the project environment, particularly its market, had a significant influence on the screening model. The results have implications for developing operationally more effective screening approaches.
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Demystifying double jeopardy /Allsopp, Jason Unknown Date (has links)
Thesis (MBusiness-Research)--University of South Australia, 2003.
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Development towards intelligent design for assembly /Hsu, Hung-Yao. Unknown Date (has links)
This thesis addresses research towards the development of an intelligent design for assembly evaluation system (IDFAES) based on the design for assembly (DFA) principels. The research project aimed to enhance the capability of existing DFA methodologies in order to support activities such as redesign, design modification and assembly planning during the product development cycle. / Thesis (PhD)--University of South Australia, 2001.
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What hinders customer codevelopment of new technology in the South Australian electronics industry /Neale, Michael Robert. Unknown Date (has links)
Thesis (MBus)--University of South Australia, 1995
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Demystifying double jeopardy /Allsopp, Jason Unknown Date (has links)
Thesis (MBusiness-Research)--University of South Australia, 2003.
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96 |
The Impact of Country-of-Origin on Liability-of-ForeignnessLoebnitz, Natascha Unknown Date (has links)
This study explores liability-of-foreignness (LOF) and how multinational corporations (MNCs) can develop competitive strategies in order to adapt to consumers’ perceptions of tangible and intangible sources of LOF as a result of negative stigmatization of marketing mix elements used in the foreign market.
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An organizational analysis of internally marketed branding strategiesPrichard, Lori. January 2007 (has links)
Thesis (M.A.) University of Missouri-Columbia, 2007. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on April 15, 2008) Includes bibliographical references.
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98 |
Boom and bust decision making in a dynamic market environment /Paich, Mark. January 1900 (has links) (PDF)
Thesis (Ph.D.)--Massachusetts Institute of Technology, 1995. / Includes bibliographical references (leaves 152-157).
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99 |
Incremental generation of alternative process plans for integrated manufactuirngThiruppalli, Shridharan. January 2002 (has links)
Thesis (M.S.)--Ohio University, November, 2002. / Title from PDF t.p. Includes bibliographical references (leaves 110-115).
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100 |
Decision support system modelling in perishable product industry [thesis] submitted in partial fulfilment of the requirements for the degree of Master of Business, Faculty of Business of Auckland University of Technology, 2005 /Wei-Chi, Jia Bin January 2005 (has links) (PDF)
Thesis (MBus) -- Auckland University of Technology, 2005. / Also held in print (xii, 150 leaves, 30 cm.) in Wellesley Theses Collection. (T 664.00688 WEI)
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