The multimedia revolution has made a strong impact on our society. The explosive growth of the Internet, the access to this digital information generates new opportunities and challenges. The ease of editing and duplication in digital domain created the concern of copyright protection for content providers. Various schemes to embed secondary data in the digital media are investigated to preserve copyright and to discourage unauthorized duplication: where digital watermarking is a viable solution. This thesis proposes a novel invisible watermarking scheme: a discrete cosine transform (DCT) domain based watermark embedding and blind extraction algorithm for copyright protection of the color images. Testing of the proposed watermarking scheme's robustness and security via different benchmarks proves its resilience to digital attacks. The detectors response, PSNR and RMSE results show that our algorithm has a better security performance than most of the existing algorithms.