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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
11

中成藥企業發展戰略研究 / Research on development strategy of Chinese patent medicine firms

宋啟瑞 January 2017 (has links)
University of Macau / Institute of Chinese Medical Sciences
12

Strategic marketing planning of the pharmaceutical industry in the People's Republic of China.

January 1993 (has links)
by Ma Pui Yin, Flora. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1993. / Includes bibliographical references (leaf 62). / Chapter I. --- INTRODUCTION / The Company Background --- p.1 / The Appeal of PRC --- p.3 / Scope and Objectives --- p.5 / Structure of the Paper --- p.5 / Chapter II. --- METHODOLOGY / Michael Porter's Model --- p.7 / Evaluation of Porter's Model --- p.8 / Lessons from Case Studies --- p.14 / Chapter III. --- INDUSTRY ANALYSIS / Intensity of Rivalry Among Existing Competitors --- p.15 / Threat of New Entrants --- p.21 / Threat of Substitutes --- p.32 / Bargaining Power of Buyers --- p.33 / Bargaining Power of Suppliers --- p.35 / Summary --- p.35 / Chapter IV. --- COMPETITIVE STRATEGY / Entry Strategy --- p.38 / Portfolio Strategy --- p.41 / Targeting Strategy --- p.44 / Alliance Strategy --- p.46 / Chapter V. --- CONCLUSION --- p.49 / APPENDIX --- p.53 / REFERENCES --- p.62
13

A study of the market penetration mechanism used by international pharmaceutical companies to develop the Guangzhou market for western medicine

Du, Shou Wu January 2000 (has links)
University of Macau / Faculty of Business Administration / Department of Management and Marketing
14

The strategy analysis of the most successful J-V pharmaceutical company (Xian-Janssen Pharmaceutical Ltd.) in China

Zhu, Jing Hua January 2001 (has links)
University of Macau / Faculty of Business Administration / Department of Management and Marketing
15

外資進入中國製藥行業的回顧性研究 / Retrospective study of the entrance course of foreign capital in China's pharmaceutical industry

方珂 January 2008 (has links)
University of Macau / Institute of Chinese Medical Sciences
16

中國上市製藥公司首募資金投向實證研究 / Empirical study on investment of IPO capital of public pharmaceutical companies in China

宿瑩瑩 January 2010 (has links)
University of Macau / Institute of Chinese Medical Sciences
17

我國醫藥產業質量管理研究 / Quality management research on Chinese pharmaceutical industry

涂奇軍 January 2010 (has links)
University of Macau / Institute of Chinese Medical Sciences
18

中國中成藥產業的區域佈局與競爭力分析 / Study on regional distribution and competitiveness of Chinese patent medicine industry in China

陳聰 January 2012 (has links)
University of Macau / Institute of Chinese Medical Sciences
19

Promoting Chinese medicine to the younger generation in Hong Kong.

January 1990 (has links)
by Cheung Chi-kong, Chu Hok-keung, Ting Wai-tong. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1990. / Bibliography: leaf 83. / Chapter I. --- BACKGROUND --- p.1 / Introduction --- p.1 / The Origin of Chinese Medicine --- p.2 / A Definition of Chinese Medicine --- p.5 / A Survey --- p.6 / Chapter II. --- LITERATURE REVIEW --- p.7 / Chapter III. --- METHODOLOGY --- p.14 / Data Sources --- p.14 / Sample Design --- p.15 / Data Processing --- p.16 / Chapter IV. --- FINDINGS FROM THE STUDY --- p.17 / Chinese Herbal Drugs --- p.17 / Chinese Health Foods --- p.23 / Further Analysis --- p.29 / Chapter V. --- SUMMARY AND RECOMMENDATIONS --- p.37 / Summary --- p.37 / Chinese Herbal Drugs : Recommendations --- p.39 / Chinese Health Foods : Recommendations --- p.52 / APPENDIX --- p.65 / Profiles of Respondents --- p.65 / Questionnaire (English/Chinese Version) --- p.68 / BIBLIOGRAPHY --- p.83
20

The development strategies for BtoC e-commerce in China's pharmaceutical industry

Geng, Fan January 2008 (has links)
University of Macau / Institute of Chinese Medical Sciences

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