Guayule (Parthenium argentatum Gray) is one of two major plants in the world grown for natural rubber and therefore, is of potential importance to the U.S. One area of research interest relates to methods of enhancing production of viable seeds. Therefore, studies were conducted in 1984, 1985, and 1986, in Tucson, Arizona to determine the effect of honey bee pollination on: seed set; seed weight; total seed yield; percentage of seed germination; yield and percentage of rubber and resin content. This experiment involved four guayule cultivars and four pollination treatments: plants caged with bees; plants caged without bees; plants open-pollinated; and plants individually covered with Delnet bags. All four cultivars responded positively to honey bee pollination. Plots with bees produced at least 195% more seeds than plots from which bees were excluded. However, there were no qualitative differences in the seed weights between the treatments. The percentage of seed germination from plots serviced by bees was significantly greater (65%) than from plots without bees (50%). Highest seed germination rates were obtained when seeds were collected in May (80%) and September (76%). June, July, and August seed collections resulted in lower seed germination rates (40%, 26%, and 63%, respectively). The plots in which bees were present gave a higher rubber yield (323 kg/ha) than plots without bees (255 kg/ha). However, there were no quantitative differences in the percentage of resin content between the treatments. These studies demonstrated that (1) honey bees can increase seed yield, seed germination, and rubber content in guayule, and (2) seeds produced during summer months had poorer germination rates and lower yields.