In the wake of the Pulse nightclub massacre, the effort to create a memorial devolved into a crisis and ultimate failure amidst a complex interplay of divergent claims. This study explored the evolving memorialization process for the creation of a Pulse Memorial, utilizing Fisher's narrative paradigm to analyze articles from the Orlando Sentinel published between January 1st, 2023, and January 31st, 2024. By employing Fisher's framework, which emphasizes narrative fidelity and narrative probability, this study investigated the dynamic evolution of storytelling related to the Pulse Memorial Crisis. Through thematic analysis, the study explored how stakeholders constructed and challenged the memory of the tragedy, providing insights into the underlying tensions and harmonies in the memorialization process. Additionally, the study identified and examined the dominant narratives surrounding the Pulse Memorial Crisis in the Orlando Sentinel.