abstract: This dissertation examines how contemporary ideologies of race and “colorblind” discourse are reproduced, deployed, and reimagined in Mexican American literature. It demonstrates that the selected narratives foreground inconsistencies in colorblind ideologies and problematize the instability and perennial reformulation of race definitions in the United States. This study also contributes to the discussion of racial formation in Mexican American literary studies from 1970 to 2010. Chapter One provides the critical and literary context of Mexican American literature from 1970 to 2010. Chapter Two details the process of racial formation in the United States according to Michael Omi and Howard Winant. Simultaneously, this chapter describes the theoretical framework and concepts of experience and epistemic privilege, mestizaje, and intercultural relations as offered respectively by Paula M. L. Moya, Rafael Pérez-Torres, and Marta E. Sánchez. Chapter Three offers an analysis of racial discourse and assimilation via two autobiographical texts: Oscar Acosta’s The Autobiography of a Brown Buffalo (1972) and Richard Rodriguez’s Hunger of Memory: The Education of Richard Rodriguez (1982). Chapter Four examines the colorblind racial ideology in two texts by Mexican American women authors: Erlinda Gonzales-Berry’s Paletitas de guayaba (1991) and Mona Ruiz’s Two Badges: The Lives of Mona Ruiz (1998). Chapter Five explores the rearticulation of colorblind racial discourse in the “postracial” United States. In this chapter, we examine three works of speculative fiction: The Rag Doll Plagues (1992) by Alejandro Morales, Texas 2077: A Futuristic Novel (1998) by Carlos Miralejos, and Lunar Braceros 2125-2148 (2009) by Rosaura Sánchez and Beatrice Pita. By combining theories from Chicana/o Studies, Critical Race and Gender Studies, and Cultural Studies in my textual analysis, my dissertation challenges notions of contemporary colorblind or postracial ideologies that regard present day discussions of race as counterproductive to U.S. race relations. [Text in Spanish] / Dissertation/Thesis / Doctoral Dissertation International Letters and Cultures 2017