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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Entrepreneurship - an undiscovered country

Sheppy, B., McIntosh, Bryan January 2013 (has links)
Yes / The Body Shop's business has been an entrepreneurial enterprise of remarkable success. Its core lies on the principle, pioneered by founder Anita Roddick, that '(...) the business of business should not be just about money, it should be about responsibility'. The company is the symbol of the 1970's corporate social responsibility (CSR) revolution.

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