This thesis focuses on the analysis of the information system of the selected company and the proposed changes. Based on the analysis of the current situation, changes have been proposed that should significantly benefit the evaluation of marketing campaigns and automation of business activities.

Thesis (D.P.H.)--University of Michigan.

Dissertation (D.P.H.)--University of Michigan.

The Diploma thesis is focused on creation of business plan proposal for establishment of small company. The first part of thesis examines theoretical basics of business plan development. The second part of thesis analyzes current situation of business sector. In the third, practical part of thesis, business plan for small company establishment is proposed.

This diploma thesis focuses on risk management of a selected company using data analysis tools. The thesis comprehends three main parts. The first part aims at an introduction and presentation of a selected company, and marketing analysis of its surroundings is realized. The second part addresses theoretical issues concerning risk management and data analysis tools. In the third part, financial analysis and evaluation of the possible risks of the company using data analysis tools are realized. Eventually, for the highest risks precautions are proposed.

The thesis is concerned with application of Decision Support Systems and Business Intelligence as a tool for decision-making support into processes of operational risk management in insurance company to improve them and reach a higher corporate performance.The goal of the thesis is to analyze a theory for a support of a process improvement design with the mentioned reach and to develop a design of improved operational risk management processes in a particular insurance company. The mean to reach goals is through-out a literature and articles research regarding a process improvement, decision-making, models and technologies of DSS and BI, and risk management. The theoretical framework is then used as back-bone for implementation of a practical part of innovated processes design. The thesis offers the analysis of an area of risk management processes improvement via DSS and BI in an insurance company that has been researched relatively little, but whose principles can be used for improvement projects in different areas too. A department of operational risk management in a certain insurance company obtains a complete design of innovated processes including DSS / BI application support specification which respects modern techniques of process improvements involving specific methods of decision-making quality. For the same department a part of the design was implemented -- Knowledge management system, that can be fully used. Introductory part of the thesis is concerned with techniques of business process improvement and its alignment with corporate performance. The next chapter describes specifics of operational risk management processes. In the third one models, techniques, information technologies of Decision Support Systems and Business Intelligence disciplines are analyzed. The practical part of the text starts with strategic analysis of the insurance company, proceeds with operational risk management processes analysis and reaches the design of innovated processes involving DSS and BI application support. Benefits of designed processes' changes are verified. In the conclusion a certain process change is accepted for the implementation and its results are described.

Submitted by Fabio Sobreira Campos da Costa (fabio.sobreira@ufpe.br) on 2017-07-27T12:57:10Z No. of bitstreams: 2 license_rdf: 811 bytes, checksum: e39d27027a6cc9cb039ad269a5db8e34 (MD5) Dissertacao_FabioFerreira_Digital.pdf: 2972458 bytes, checksum: f0d2fa1803fb21110efdc841f63933b1 (MD5) / Made available in DSpace on 2017-07-27T12:57:10Z (GMT). No. of bitstreams: 2 license_rdf: 811 bytes, checksum: e39d27027a6cc9cb039ad269a5db8e34 (MD5) Dissertacao_FabioFerreira_Digital.pdf: 2972458 bytes, checksum: f0d2fa1803fb21110efdc841f63933b1 (MD5) Previous issue date: 2016-07-01 / Na busca por agilidade, economia e qualidade em seus processos, um número crescente de empresas tem adotado técnicas de Gerenciamento de Processos de Negócios (do original em inglês: Business Process Management - BPM), já que esta permite que a organização torne seus processos mais eficientes, com maior precisão, rapidez, flexibilidade e qualidade. No entanto, mesmo gerenciados, os processos podem enfrentar riscos que podem causar forte impacto sobre os objetivos da organização se estes riscos não forem gerenciados de forma apropriada. Como o gerenciamento de riscos demanda recursos e a execução de várias atividades (entrevistas, análises, reuniões etc.) que também são demandados pelo BPM, a integração destes dois campos tem sido tema de pesquisa frequente nos últimos anos. Um problema com os trabalhos existentes, no entanto, é que as atividades de gerenciamento de riscos propostas são aplicadas apenas a algumas fases do ciclo de vida BPM. Esta dissertação teve como objetivo construir e avaliar uma metodologia para realizar o gerenciamento de riscos em processos de negócios de forma integrada com o ciclo de vida BPM. A metodologia, chamada R-BPM, é composta por um conjunto de fases e uma ferramenta de apoio. Ela é inspirada na estrutura de gerenciamento de riscos do COSO (Committee of Sponsoring Organizations of the Treadway Commission) e foi construída através da abordagem de Design Science Research, que envolve um ciclo iterativo de construção e avaliação. Para avaliar a metodologia e a ferramenta de software construída para apoiá-la, foi realizado um estudo de caso em uma organização pública. Os artefatos foram avaliados através de grupos focais e surveys com especialistas da organização. Os resultados mostraram que a metodologia R-BPM, além de permitir que as atividades relacionadas à gestão de riscos sejam executadas em conjunto com o ciclo de vida BPM, permite também compartilhar a responsabilidade pelos riscos e fornecer melhores condições para os analistas e donos dos processos avaliá-los. Como a metodologia foi utilizada para resolver um problema do mundo real na organização estudada, esta pesquisa também contribuiu para a disseminação de conhecimento acadêmico para o mercado. / In search for agility, economy and quality in their processes, an increasing number of companies have adopted techniques of Business Process Management (BPM), as this allows the organization make its processes more efficient with greater precision, speed, flexibility and quality. However, even when managed, processes may face risks that can cause strong impact on the organization's goals if these risks are not managed appropriately. As risk management requires resources and the execution of many activities (interviews, analysis, meetings and so on) which are also demanded by BPM, the integration of these two fields has been a research theme frequent in recent years. A problem with existing works, however, is that the risk management activities proposed are applied only to some phases of the BPM lifecycle. This work aimed to construct and evaluate a methodology to manage risks of business processes integrated with the BPM lifecycle. The methodology, called R-BPM, is composed of a set of phases and a supporting tool. It is inspired by the COSO (Committee of Sponsoring Organizations of the Treadway Commission) risk management structure and was built by Design Science Research strategy, which involves an iterative cycle of construction and evaluation. To evaluate the methodology and the software tool built to support it, we conducted a case study in a public organization. The artifacts were assessed through focus groups and surveys with the organization's experts. The results showed that the R-BPM allows the activities related to risk management can now be implemented together with the BPM lifecycle, as well as shares responsibility for the risks and provides better conditions for process owners evaluate them. As the methodology was used to solve a real-world problem in the organization studied, this research also contributed to the dissemination of academic knowledge to market.

Master´s thesis is a proposal for the establishment of trade in social and health services in the South Moravian and Olomouc regions. The work is based on theoretical knowledge of business in medically oriented services and the knowledge about the current state of this market, acquired in the analyses. The main analyzes are processed SLEPT, Porter's five forces analyses and SWOT. A summary of the key factors of business, identified through the SWOT analysis became the basis of the design, which is itself a draft business plan for the development of selected trades.

Diploma thesis deals with the development strategies of the small business. First it presents the theoretical background that serves as a knowledge-based support for other parts of the work. Then performs an analysis. Based on these findings it tries to find flaws in its long-term strategy. The solution proposals redefine existing strategy and innovate the product base. After these changes can be assumed effective and sustainable development of the company.

This thesis follows up the creation of business plan for establishment of new company called EasyWash. The company focuses on functioning of self-service laundry in Brno. The first part describes the theoretical background and methods, that are needed to perform all analyzes and proposals. In the analytical part I dealt with the creation of its own business model of the company. Part of the proposal of a business plan is the marketing, organization structure, schedule and financial planning. A certain part was devoted to the evaluation of risk factors.