published_or_final_version / Urban Planning / Master / Master of Science in Urban Planning

published_or_final_version / Urban Planning and Design / Master / Master of Housing Management

published_or_final_version / Housing Management / Master / Master of Housing Management

According to unofficial statistics information (i.e. Wikipedia and Editorial … etc.), the proportionality for small-scale shopping centres in Hong Kong is around three times of the same for large-scale. This indicates the market of small-scale shopping centres is significant and cannot be ignored. In fact, many studies were done by scholars regarding the successful management of large-scale shopping centres, yet detailed study related to such kind of small-scale shopping centres is found absent or pretty rare. Under observation, the management of stand-alone large-scale shopping centres is too perfect to criticize, whereas the same of small-scale shopping centres is unsystematic or can be called messy. Obstruction, security loophole, poor management and cleaning problem found in these shopping centres not only produce great nuisance to the owners/ occupiers, but also transform to be a social problem. The major scope in this study will be around the facilities and management services provided in small-scale shopping centres underneath composite building (residential + retail) or commercial building (office + retail). Meanwhile, pros and cons of these shopping centres will be noted and referred. By consolidating the data of difficulties in managing overseas Mixed-use developments. 7Ps marketing mix, management theories and practical examples, a framework for analyzing the prevailing factors for small-scale shopping centre is explored. Empirical research will indicate practical solutions to the drawbacks of small-scale shopping centres in stratified ownerships as well as the prevailing measures for the improvement of shopping centre environment. The results of this study are meaningful for prospective retailers to find shopping centres with good business environments and for other centre managers or practitioners to improve the environment/ strengthen the user-friendliness and competiveness of this kind of shopping centres. / published_or_final_version / Housing Management / Master / Master of Housing Management

published_or_final_version / Urban Planning / Master / Master of Science in Urban Planning

published_or_final_version / Housing Management / Master / Master of Housing Management

Chan Shu Ling, Sally. / "Architecture Department, Chinese University of Hong Kong, Master of Architecture Programme 2002-2003, design report." / Chapter 01 --- urban path is... / Chapter 02 --- shopping is... / studied issue / Chapter 03 --- urban development / Chapter 04 --- shopping mall in building level / Chapter 05 --- public space and street quality / Chapter 06 --- sense of place and community / Chapter 07 --- site / Chapter 08 --- program / design / Chapter 09 --- urban strategy / Chapter 10 --- path design / Chapter 11 --- segmented building block / Chapter 12 --- framed public space / Chapter 13 --- buffer layer between path and builiding / Chapter 14 --- models

published_or_final_version / Housing Management / Master / Master of Housing Management

published_or_final_version / Housing Management / Master / Master of Housing Management

published_or_final_version / Housing Management / Master / Master of Housing Management