How do users respond to shopping websites designed using static site generators, techniques to reduce the size of the website, or intermittent offline periods due to characteristics of solar power? Websites today are often dynamic, meaning that they are generated in real time by client-side applications. However, it is possible to use static site generators to generate the website once on the server and then distribute it from there. Meaning that the website does not need to be regenerated at every client request. Another aspect to take into consideration is the energy generation of solar power, which changes depending on the time and weather. It is therefore interesting to design a website that is not always online. The website could be online during specific hours or only be guaranteed to be online during a set of hours. This goes against the typical website which strives to be available all the time. The question that arises is how a user will react to this website that sometimes is offline. The goal of this project is to explore how shopping websites could be designed using techniques that reduces computations and sizes of the websites. Techniques used in solar powered websites and in order to reduce the energy usage of the website. Additionally, observing how users react to these design changes. The project will be evaluated with user testing of the prototype website and qualitative research methods in interviews with users. Allowing the observation of the effects these changes have on users, consumers and customers. The results show that participants react negatively to the altering of images through dithering in the context of online shopping. However, at the same time, utilizing the combination of images to reduce the image size showed no effect on the participants' experience. Lastly, this thesis acknowledges that it is not possible to create a fully static shopping website. Instead, it discusses what features would be noticed if not included due to most of the website being static. However, there might be features that being dynamic is required for a purchase to be possible. Additionally, the study shows that the prototype can pass as a shopping website.