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Price setting behaviour in the South African retail sectorMaharaj, Rashin 23 February 2013 (has links)
The pricing practices that firms that follow are important from a microeconomic as well as a macroeconomic perspective, indicating the nature and level of competition. These practices also prove to affect the effectiveness of monetary policy. This study engineered a survey approach to better understand the pricing behaviour of firms in the South African retail sector.The survey approach to understanding pricing setting has grown in popularity in recent times, allowing for deeper insights into the mindsets of actual pricing professionals than information offered by micro data studies. Most previous studies have focused on developed countries, while this study deals with a sector of high industry concentration in a developing country with a relatively unstable foreign exchange rate.The results of the study demonstrate that South African retail firms compete primarily with their pricing and quality, and that there is evidence of barometric price leadership. The dominant framework used by firms to set their prices is mark-up pricing.Both price reviews and price changes in South African retail firms were found to be time dependent, and the causes of price changes were asymmetrical depending on the direction of the change. The main driver of price increases was an increase in input costs, while the main driver of price decreases was a reduction in domestic competitor prices.Prices within the South African retail sector were found to be sticky, with the strongest specific cause of firms delaying price adjustments being the maintenance of threshold prices. When considering the reasons for stickiness more broadly as themes, customer relationships are the strongest driver of stickiness, followed by the avoidance of coordination failure. / Dissertation (MBA)--University of Pretoria, 2012. / Gordon Institute of Business Science (GIBS) / unrestricted
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Evaluating traceability systems within the South African sheep meat supply chainVan der Merwe, Melissa 24 May 2013 (has links)
One of the latest trends in the market for food products is the desire amongst consumers to know the origin of the products they purchase and to feel physically or emotionally connected to the farm and the producer. However, given the many efforts by producers and retailers to mislead consumers about the origin of products, for consumers to have faith in the origin of food products, they need to have some guarantee about the true origin of products. Thus, to be able to successfully guarantee the origin of food products, traceability systems need to be in place and they need to comply with the necessary legislation. This consumer need for origin-based food is now playing out in a variety of ways as food processors and retailers are labelling their products according to the origin of the product. Quite often, regional names are used for that identification. One iconic South African example of a product with regional identity is Karoo Lamb. In July this year producers from the Karoo region launched Karoo Lamb, a certification scheme, with a chain-wide traceability system in place to guarantee the Karoo origin of sheep meat in South African retail stores. The question, though, is whether all abattoirs and meat processors in South Africa are able to deliver origin-guaranteed products. The key factor here is the traceability system they have in place. The general objective of this study is therefore to assess current traceability systems in the sheep meat industry and to establish their ability to guarantee the origin of a carcass. This traceability system should be able to protect, manage and govern the food of origin attributes of a product in the sheep meat industry. The specific objectives of the study are: i) to create a high level process map to indicate the flow of Karoo Lamb products; ii) to share information by developing a detailed description of current and potential traceability systems in the Karoo Lamb supply chain; iii) to identify critical control points for maintaining product information and to test if these systems are in line with best practices; iv) to investigate the decision-making factors impacting on the implementation of a traceability system; and v) to develop recommendations for effectively implementing a traceability system that protects, manages and governs food of origin attributes. In response to these objectives, five hypotheses were developed and tested. The five hypotheses basically aimed to identify the tipping factor in the traceability implementation decision-making process. The population of South African sheep slaughtering abattoirs was used to draw a random sample of 55 abattoirs selected to participate in the research survey by means of interview administrated, structured questionnaires. The data was then processed and analysed to include a combination of quantitative and qualitative analysis. The results obtained by the research indicate that 92 % of the abattoirs in South Africa have proper traceability systems in place that enable them to market and deliver origin-guaranteed products. The 3 (8 %) abattoirs that do not have traceability systems are in the Northern Cape and Eastern Cape. This might become problematic, since sheep from these regions are often marketed as Karoo lamb. Without proper traceability systems, this credence attribute cannot be guaranteed. According to the hypothesis test, the fact that an abattoir delivers to a retailer is the single most significant factor, compared to the other factors tested, for abattoirs to implement a traceability system. Research showed that 95 % of retail delivering abattoirs have traceability systems in place, and the other 5 % of abattoirs are those situated in remote rural areas and their retail customers have little other choice than to buy from these abattoirs. However, the study identified poor knowledge on the costs and benefits of a traceability system as a potential drawback in doing a proper cost benefit analysis and therefore proper research on the economics of traceability systems was almost impossible. At the abattoir level, traceability systems are quite easily implemented because it is much easier to trace a single carcass in an abattoir than to trace different pieces of one carcass in the processing plant. Since this study did not include detail pertaining to the downstream tiers; meat processors, packers, wholesalers and retailers, it is not possible to conclude that the entire sheep supply chain can guarantee a product’s origin in the case of Karoo Lamb. The integrity of these role players will play a vital role in their ability to guarantee the origin of a sheep meat product especially when sheep carcasses are moved outside the Karoo boundaries for processing and packaging. It is therefore clear that the downstream tiers play a vital part in the South African sheep meat industry in terms of chain-wide traceability and transparency in order to guarantee the origin of a sheep meat product such as Karoo Lamb. Further research is therefore required to evaluate the other role players in the sheep meat industry for chain-wide traceabiltiy systems, in order to test the readiness of this chain and industry to guarantee the origin of a product like Karoo Lamb. / Dissertation (MSc(Agric))--University of Pretoria, 2013. / Agricultural Economics, Extension and Rural Development / unrestricted
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Exploring factors that influence South African tertiary students to participate in retail loyalty programmesLe Roux, Zandri 02 1900 (has links)
The average South African tertiary student spends more than the average South African individual each month, making them a valuable market to be understood by retailers. One technique retailers use to differentiate themselves from the increased competition is by relationship marketing through loyalty programmes.
Research on the topic of loyalty programmes increased rapidly over the last decade. The problem, however, is that the majority of past research on the subject of loyalty programmes only focused on what happens after customers have already joined a loyalty programme. Little research exists regarding the factors that influence subject participation in loyalty programmes. Furthermore, to date no research study has investigated factors that might influence loyalty programme participation among South African students.
The purpose of this study was to understand the tertiary student market by building on the research of De Wulf et al. (2013:69-83) as a vital study to explore factors that might influence them to participate in retail loyalty programmes. An exploratory study was conducted, in which data was collected from students studying at Pearson Institute of Higher Education/ CTI Pretoria by means of self-administered questionnaires. The study followed a quantitative research approach, in order to satisfy the research objectives.
The results of the study indicate that the top four characteristics most likely to influence students to participate in a retail loyalty programme, include: a loyalty programme where you receive immediate discounts on certain items at purchase; a loyalty programme that allows you to use your loyalty card at more than one retailer; a loyalty programme with unlimited duration on the usage of benefits or rewards; a loyalty programme that rewards you by giving immediate benefits. / Business Management / M. Com. (Business Management)
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South African foreign policy in Africa : the case of South Africa retail multinational corporationsMkhabela, Mpumelelo Kansas 11 1900 (has links)
The significant role of multinational corporations (MNCs) in the international political
economy necessitates innovative ways to study their activities and relationships with
states. This study, therefore, analyses the foreign policy of the South African
government in Africa during President Thabo Mbeki’s administration – 1999 to 2008
– juxtaposed with the corporate diplomatic strategies of selected retail MNCs. The
MNCs – Shoprite Holdings Limited, Massmart Holdings Limited, Woolworths
Holdings Limited and Pick n Pay Holdings Limited – are treated as actors.
The study uncovers the nature and extent of coalescences and divergences of
strategies between the government and the MNCs. It also finds divergences
between government’s policy pronouncements and interests. For example, the
government’s plan to craft a code of good business practice is found to be in
conflicts with its support for multilateralism. The study lays the basis for a new
model to study diplomatic strategies of firms and governments. / Political Sciences / M.A. (International Politics)
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South African foreign policy in Africa : the case of South Africa retail multinational corporationsMkhabela, Mpumelelo Kansas 11 1900 (has links)
The significant role of multinational corporations (MNCs) in the international political economy necessitates innovative ways to study their activities and relationships with states. This study, therefore, analyses the foreign policy of the South African government in Africa during President Thabo Mbeki’s administration – 1999 to 2008 juxtaposed with the corporate diplomatic strategies of selected retail MNCs. The MNCs – Shoprite Holdings Limited, Massmart Holdings Limited, Woolworths Holdings Limited and Pick n Pay Holdings Limited – are treated as actors. The study uncovers the nature and extent of coalescences and divergences of strategies between the government and the MNCs. It also finds divergences between government’s policy pronouncements and interests. For example, the
government’s plan to craft a code of good business practice is found to be in conflicts with its support for multilateralism. The study lays the basis for a new model to study diplomatic strategies of firms and governments. / Political Sciences / M. A. (International Politics)
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