In my master thesis, I am trying to name the origins and signals of an actor`s fear. I have came from my own existing stage experiences previously and whilst studying classical acting at the Dramatic Faculty of the Academy of Performing Arts in Prague, and also from my first experiences with differing professional groups from theatres from around the Czech Republic. My thesis is supported by professional literature, with which one I have read during my studies at the Academy, and it is inspired by talks and by consultation with people who are active in an artistic field. In my work I reflect my mental prosesses, states and blocks, not only during stage creations, but also in my personal life. I think that a fear can rule an actor and cause stage fright. This is why I have decided to choose this subject for my thesis.

The subject of this thesis is to assess a theatrical improvisation and to present it from many different points of view. It contains a cmprehensive description of improvisation and it is also presented as a specific way of thinking and acting. An The act of dramatical improvisation is also shown as one of the posibilities how to invent a concrete dramatic character. It also analyze some of its components which includes fear, happyness, the present moment etc. Eventually the author elaborates the issue subjectively. Therefore, there are mainly reflected and submitted author's experiences and thoughts.

The aim of the diploma thesis is to assess and analyse the value of the character test in general, both in the Czech Republic and Sweden. Their quality to reveal the real personality, emotional stability, fear reactivity and aggressive reactions. Czech character test is required as a condition for breeding for both Belgian and Australian shepherds by the Belgian Shepherd Club of Czech Republic. The aim of the analysis is to measure the differences between the tasks and the results of the Czech character test and highly-developed Swedish Mental test that reveals the character in a more complex way and is generally more demanding also from time management side. Furthermore the analysis explores the possible relation between the results of the character tests and trial performance in dogs undergoing this research. The testing ran in three terms, while both tests were conducted in a single day for each participant. The target group were owners of Belgian and Australian shepherds with dogs between 1 to 4 years old. The total number of tested dogs is 17. The Swedish test proved higher connectivity of the tasks (high correlations) as wells as higher results variability between tested animals as opposite of the Czech test. The results of this pilot project study did not show any connection between the high score in the test and higher probability of passing the working exam, although this result can be influenced by low number of animals tested and their lower age. This study works as pilot applied research to increase the effectivity and simplify the testing of working dogs, however, it is essential for next stages of research to focus on concrete parts of the test and their connectivity to the dog behaviour in a given situation.

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The topic of the diploma thesis is fear, the form is an audiovisual installation with social overlap. Audio created from recordings of interviews on a given topic and spatial installations. It is therefore a matter of creating several elements that will put together a complete installation. One of the elements is conversations with people about their feelings, fears and fears - work also has a social overlap. The second element is the installation and use of sound recordings of the requested persons. The end result is a room where the voices of people are played, the walls are formed of reflective surfaces so that the visitor can see himself in the spacious darkness. Reflective material is not mirrors, I want to create a blurred image of faces.

The aim of diploma thesis Change of perception of risks and fear is to find out, how has the perception of risks and fear created by risks changed between the communist era and today in Czech Republic. Theoretical part is supposed to explain terms and the topic overall. Mainly define risk, its features and ways of looking at risk and perception of it. In practical part of the thesis qualitative and sort of quantitative methods were used to get to conclusion. Qualitative methods are represented by half-structured interviews and for theoretical framing of negativity in content analysis. Quantitative part compares the number of articles in first six months of 1974 in Rudé právo and Novinky.cz in 2015.

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The purpose of this study was to evaluate incidence of behavioral disorders in dogs, based on an owner's survey (behavioral questionnaires) and description of seven representative cases. A total 96 of 160 dogs had behavior problems (60.0 %) and 64 dogs did not (40.0 %). Disorders connected with fear showed 51 (31.9 %) dogs and fear was most frequently disorder of behaviour. Aggressive behavior without dominance aggression showed 19 (11.9 %) dogs, separation anxiety 14 (8.8 %) dogs and seven (4.4 %) dogs demonstrated dominance aggression. Five dogs (3.1 %) had other problems connected with lack of training. At second parts of this study seven behavioural disorders cases was described. There were identified two cases of aggression towards the owners, two cases of separation anxiety, three cases of fear behaviour.

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The aim of the Master Thesis entitled "Analysis of marketing appeals in advertisement" is to study how consumers perceive particular appeals in terms of the credibility and popularity. Furthermore, research is focused on finding out with what kind of products responders associate the advertisements with appeals of fear, humor and warmth. Next aim is to find out how responders perceive quantity of advertisement with the particular appeals. Finally, I focus on finding what examples of advertisements using the particular appeals responders recall. The work is divided into theoretical and practical part. The theoretical part covers theoretical basis of advertisement as well as psychological aspects in advertisements. Final chapter of the theoretical part is devoted to appeals in advertisement. The practical part comprises results of questionnaire, which is based on snowball method and the content analysis of 200 TV commercials, which provides information on what appeals are the most frequent ones in analyzed TV commercials.