Bachelor-Arbeit Univ. St. Gallen, 2007.

Bachelor-Arbeit Univ. St. Gallen, 2008.

Bachelor-Arbeit Univ. St. Gallen, 2006.

Master-Arbeit Univ. St. Gallen, 2007.

Bachelor-Arbeit Univ. St. Gallen, 2008.

Zugl.: St. Gallen, Universiẗat, Diss., 1999 u.d.T.: Dressendörfer, J. Maximilian: Zyklische und antizyklische Handelsstrategien.

Proefschrift Universiteit Maastricht. / Met lit. opg. - Met samenvatting in het Engels.

Diploma thesis Strategic management company deals with the issue of the strategic management of the company DNA Energie spol. s r.o. which is operates in area of reactive energy compensation. The primary objective of the diploma thesis is to design an appropriate strategy that would improve the market position and the economic result of the company. There is literary research in the first part of diploma thesis which deals with the issue of strategic management. There are internal and external environment analysis described. These analysis are applied in the practical part of the thesis. Practical part deals with characteristics of the company and further analysis of the internal and external environment are drawn up there. The results of these analyses were carried out in SWOT analysis which helped to design various strategic alternatives.

This thesis is about basics of forex the currency market. The main objective of the thesis is to create a forex business strategy, which should be functional, complex and profitable in long term. Testing of this strategy based on historical data and using a real investment account will follow. Thesis is divided into three main chapters. Starting with theoretical part, where we define basic terms, which will be used later, mainly in analytical chapter. Another important part of this chapter will be about three basic approaches how to analyze market, called technical, funamental and relational analysis. The second major chapter is analytical part, in which we are going to build trading strategy Strategie Tomáše Havlíka. This specific trading strategy will compared to the most comonly used trading strategies, tested using historical data and on live account. There will be couple of hand picked trades, which will be analyzed as another part of this chapter. Chapter evaluation of results is focusd not only on evaluating each currency pair and it s various timeframes, but other statistics too, which where acquired during the testing period. Average 50% year over year rentability reached on hourly timeframe and 30% rentability reached on four hour timeframe proves the overall profitability and usefulness of the strategy. Finally, the Conclussion, chapter where we focus on future development of the trading strategy and its integration into a komplex trading approach, which consists of several trading strategies, which are ultimately creating cooperative entity. Information, which will create a backbone of this thesis, will be accquired from respected books aswell as well known internet sources, written mainly by group of authors called FXstreet.cz and British trader Anna Coulling.

The diploma thesis deals with the business strategy of a chosen quarry within the scope of promotion of one concrete chosen stone product. The thesis consists of two parts - a theoretical and a practical one. The theoretical part introduces the linear information research focusing on the explanation of a definition and dividing of the quarry, granite and its mining, the concept of the company and afterwards the explanation of business strategies, strategical thinking and the company management. In the final part of the linear research the thesis deals with the product itself, its distribution and promotion. The second, practical part focuses on the chosen quarry in the Czech Republic, which is presenting one of its products. On the grounds of a questionnaire research a concrete type of promotion which should lead to better selling of the product and therefore better profitability of the company will be suggested.