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The effects of consumers' online shopping goals and their characteristics on perceived interactivity and shopping behaviorsLin, Pin-Wuan, January 2006 (has links)
Thesis (M.S.)--University of Missouri-Columbia, 2006. / The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file viewed on (February 8, 2007) Vita. Includes bibliographical references.
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