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Originally presented as the author's Thesis (bachelar--Keio) under the title # / eContent provider-neutral record in process. Description based on print version record.

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Much of innovation research focuses on the innovating individual or the environment in which the innovation takes place. Moreover, empirical work has predominantly been concentrated on apparently innovative sectors such as those engaged in new technologies or in the early growth phase of development. This research is concerned with organisational characteristics which affect innovativeness in a mature industry setting. This research is based on a subsector of the UK textile industry. The first phase of research sought to identify a ranking among firms in the sector in terms of their innovativeness. The second phase focussed on a small sample of these firms and identified which organisational characteristics appeared to be most associated with innovativeness. In the sample of firms investigated it appeared that innovativeness was very closely associated with a group of characteristics related to the firm's business strategy and how well this strategy was known and understood by members of the firm. Another group of characteristics which also appeared to be associated with innovativeness, though less closely, was related to the way the firm was managed and the degree to which individual members of the firm experienced freedom to use their own initiative. The implications of the study are discussed and some lines for future research are suggested.

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This thesis studies the impact of market orientation on the business performance of the Sri Lankan apparel manufacturing organizations in the post MFA environment. An attempt is made to enhance the existing market orientation theory by addressing a research gap and highlighting the importance of the relationship perspective in business to business marketing. A four dimensional market orientation construct is developed to overcome the limitations identified in the extant market orientation theories. The study also identifies resource availability as an antecedent of market orientation along with six other antecedents which are commonly discussed in literature. It further investigates whether the market orientation-business performance relationship is moderated by the prevailing business environment. The proposed modifications to the theory are empirically tested within the context of the apparel industry. / Thesis (PhD)--University of South Australia, 2007.

Thesis (LL. M.)--University of Toronto, 2004. / Adviser: Michael Trebilcock.