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Outside The Frame: Towards A Phenomenology Of Texts And TechnologyCrisafi, Anthony 01 January 2008 (has links)
The subject of my dissertation is how phenomenology can be used as a tool for understanding the intersection between texts and technology. What I am suggesting here is that, specifically in connection with the focus of our program in Texts and Technology, there are very significant questions concerning how digital communications technology extends our humanity, and more importantly what kind of epistemological and ontological questions are raised because of this. There needs to be a coherent theory for Texts and Technology that will help us to understand this shift, and I feel that this should be the main focus for the program itself. In this dissertation I present an analysis of the different phenomenological aspects of the study of Texts and Technology. For phenomenologists such as Husserl, Heidegger, and Merleau-Ponty, technology, in all of its forms, is the way in which human consciousness is embodied. Through the creation and manipulation of technology, humanity extends itself into the physical world. Therefore, I feel we must try to understand this extension as more than merely a reflection of materialist practices, because first and foremost we are discussing how the human mind uses technology to further its advancement. I will detail some of the theoretical arguments both for and against the study of technology as a function of human consciousness. I will focus on certain issues, such as problems of archiving and copyright, as central to the field. I will further argue how from a phenomenological standpoint we are in the presence of a phenomenological shift from the primacy of print towards a more hybrid system of representing human communications.
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From Textbooks To Safety Briefings: Helping Technical Writers Negotiate Complex Rhetorical SituationsBlackburne, Brian 01 January 2008 (has links)
In this dissertation, I analyze the organizational and political constraints that technical writers encounter when dealing with complex rhetorical situations, particularly within risk-management discourse. I ground my research in case studies of safety briefings that airlines provide to their passengers because these important documents have long been regarded as ineffective, yet they ve gone largely unchanged in the last 20 years. Airlines are required to produce these safety briefings, which must satisfy multiple audiences, such as corporate executives, federal safety inspectors, flight attendants, and passengers. Because space and time are limited when presenting safety information to passengers, the technical writers must negotiate constraints related to issues such as format, budget, audience education and language, passenger perceptions/fears, reproducibility, and corporate image/branding to name a few. The writers have to negotiate these constraints while presenting important (and potentially alarming) information in a way that s as informative, realistic, and tasteful as possible. But such constraints aren t unique to the airline industry. Once they enter the profession, many writing students will experience complex rhetorical situations that constrain their abilities to produce effective documentation; therefore, I am looking at the theories and skills that we re teaching our future technical communicators for coping with such situations. By applying writing-style and visual-cultural analyses to a set of documents, I demonstrate a methodology for analyzing complex rhetorical situations. I conclude by proposing a pedagogy that teachers of technical communication can employ for helping students assess and work within complex rhetorical situations, and I offer suggestions for implementing such practices in the classroom.
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