Since the enactment of the Bayh-Dole Act in 1980, US universities have been given a tacit mandate to manage their intellectual assets in a commercializable way. However, university technology transfer offices have struggled to facilitate innovators and promote economic development because of asymmetric information and processes. After an analysis of premier university technology transfer offices (TTO), an improved methodology, which increases productivity of technology transfer, has been developed. The proposed methodology addresses many of the low level issues facing the commercialization and licensing process. Embedding TTO members with research institutes or colleges, assisting in funding procurement and marketing of research to external firms using innovative media are methods that can minimize technology transfer inefficiency. It is the conclusion of this thesis that improved technology transfer helps promote the overall mission of a university, which is diffusing knowledge for the public benefit.

Thesis (Ph.D.)--Mississippi State University. Department of Management and Information Systems. / Title from title screen. Includes bibliographical references.

Thesis (M.A.)--Humboldt State University, 2009. / Includes bibliographical references (leaves 94-102). Also available via Humboldt Digital Scholar.

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