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The dialogue of corporate governance and corporate social responsibility : Based on an entrepreneur's values-based visionBulenzi Mutyaba, Florence, Kundju Atem, Robert January 2011 (has links)
ABSTRACT Title: The dialogue of corporate governance and corporate social responsibility Subtitle: Based on entrepreneur’s values-based vision Keywords: Corporate governance, Corporate Social Responsibility, Values-Based Service, Values, New Governance Problem: Scholars and the business world have often viewed CG and CSR as parallel. But because globalization and the existence of MNEs has weakened government control, NGOs and other stakeholders are pressuring MNEs for transparency, accountability and disclosure in their global activities which involve social, environmental and ethical dilemmas. Stakeholders are also pressuring companies for values resonance. Purpose: The purpose of this research is to assess the integration of corporate governance and CSR based on an entrepreneur’s values-based vision. Methodology: This exploratory research was conducted using a qualitative approach and the case study research method. Data collected included IKEA annual reports from 2003-2010 and external reports as well as information from relevant scientific articles and research books. A deductive approach was taken to analyze data through an interpretative procedure. Conclusions: The VBS of a company takes into consideration CSR and all resource integrators. However, CSR is not sufficient in itself to create a fully VBS company. There is need for CG principles to accomplish CSR strategies, goals and values that must be in resonance with other stakeholders’ values. Thus New Governance which is empowered by NGOs is a catalyst for the convergence and integration of CG and CSR in companies. We think that the business case of IKEA needs new governance to become a complete VBS.
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