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Okonventionella varumärken : form, färg, doft, ljud /Lunell, Erika, January 2007 (has links)
Diss. Stockholm : Stockholms universitet, 2007.
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Internal corporate brand building : case studies of three Swedish service firms /Karlsson, Ted, January 2006 (has links)
Lic.-avh. Luleå : Luleå tekniska univ., 2006.
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Beyond private label : the strategic view on distributor own brands /Håkansson, Per, January 1900 (has links)
Diss. Stockholm : Handelshögsk.
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Online brand relationship building : Asia pacific perspectives Peter Steyn /Steyn, Peter, January 2009 (has links)
Diss. Luleå : Luleå tekniska universitet, 2009.
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Through the mirror : perspectives on brand heritage /Bergvall, Sven, January 2009 (has links)
Diss. Stockholm : Kungliga Tekniska högskolan, 2009.
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The way brands work : consumers' understanding of the creation and usage of brands /Bertilsson, Jon, January 2009 (has links)
Diss. Lund : Lunds universitet, 2009.
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Brand choice in goal-derived categories : what are the determinants? /Lange, Fredrik, January 2003 (has links)
Diss. Stockholm : Handelshögsk., 2003.
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Dedicated followers of fashion : an economic geographic analysis of the Swedish fashion industry /Hauge, Atle, January 2007 (has links)
Diss. (sammanfattning) Uppsala : Uppsala universitet, 2007. / Härtill 4 uppsatser.
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Brand trust : corporate communications and consumer-brand relationships /Gustafsson, Clara, January 2008 (has links)
Diss. Stockholm : Stockholms universitet, 2008.
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Tensions of extensions : adverse effects of brand extension within consumer relationships /Sjödin, Henrik, January 2008 (has links)
Diss. Stockholm : Handelshögskolan i Stockholm, 2008.
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