Inaugural-Dissertation--Freiburg im Breisgau. / Cover title. Includes bibliography.

Thesis (MPhil)--University of Stellenbosch, 2005 / Bibliography. Also available via the Internet.

This study was conducted in order to describe and explain certain economic aspects of the development of the South African wine industry during the twentieth century. A brief historical background is given to place this development into perspective and to give some idea of the way in which the foundations of South African viticulture were laid. One of the main points emerging from a study of the early years of South African viticulture is that the quality of the wines and brandy produced, at the turn of the century, was low and far inferior to that of European wines and brandy. This, as well as restrictions on the sale and distribution of liquor through licensing legislation, tended to limit the potential market for South African wine products, so that an uneasy and unstable relationship developed between supply and demand.

No description available.

Thesis (M.Com.)--University of Canterbury, 2008. / Typescript (photocopy). Includes bibliographical references (leaves 119-126). Also available via the World Wide Web.

Thesis--Montpellier, 1957. / Date from spine. Includes bibliographical references (p. [357]-360). Also issued in print.

Thesis--Montpellier, 1957. / Date from spine. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (p. [357]-360).

Thesis (M.B.A.)--University of Hong Kong, 1998. / Includes bibliographical references (leaf 62-66).

Thesis (MTech (Business Information Systems))--Cape Peninsula University of Technology, 2008. / Includes bibliographical references (leaves 190-199). Also available online.

As an important part of a nation’s history and culture, South African wine industry contributes vastly towards South Africa’s economy and job creation. However, under the influence of the widespread globalisation, South African wineries have to face many new issues and challenges. How to expand their overseas markets and obtain a sustainable development mode has drawn more attention from South African entrepreneurs in this field. Due to the rapid economic development and the huge population, China can provide a market with enormous potential to South African wineries. The fast growing trade between the two countries can also bring opportunities to South African entrepreneurs to explore the Chinese market. Therefore, it is necessary and vital for South African wineries to understand the Chinese market and the factors that influence wine imports from South Africa before they enter the wine market in China. The research problem addressed in this study was to investigate the factors in the Chinese market that influence wine imports from South Africa. To achieve this objective, a literature study was undertaken to probe the various aspects of the wine market in China, including the characteristics, the status quo and the development trends of this market. The driving factors that attribute to a great increase in wine consumption in China were also explored and discussed. Based on the literature study, a survey questionnaire was developed to obtain the empirical data. By means of comparison and integration of the findings of the empirical survey with the literature study, the results were obtained for solving the research problems. In addition, conclusions and recommendations iii were drawn to assist South African wineries and other marketers in choosing appropriate marketing strategies and avoiding potential risks.