This thesis investigates the role of national identity in economic development in the context of post-apartheid South Africa. It draws on research carried out during 1997-1998 on a supply-side project in the plastics industry - the Workplace Challenge. The key empirical sections of the thesis are formed by in-depth case-studies of two factories which implemented the Workplace Challenge. This is linked to industry-level pressures and analysis of national-level discourses to illustrate how macro-level processes are reflected in micro contexts. After an introductory chapter, the research question is framed, in Chapter Two, by means of an interdisciplinary review of theories of nationalism, identity (particularly social identity theory), and economic development. It is suggested that the existence of a superordinate-level identity - such as that held by citizens of a 'new' South Africa - provides a potential resource, in the form of unity and motivation, that can be brought to bear in the process of economic development. Chapter Three examines the methodology used to investigate this research question. Chapter Four considers the national context of post-apartheid South Africa. Particular attention is paid to the national-building project undertaken since the democratic elections of 1994, the government's economic development strategy, and the main institutions of labour and capital. The Workplace Challenge project, which aims to raise productivity by improving shopfloor relations, is introduced in Chapter Five along with a description of the plastics industry where the project was implemented. Chapters Six and Seven present detailed case studies on the progress of the Workplace Challenge in two East Rand plastics factories. Background on the factories, the initial views of management and workers, and key developments during the year of implementation are outlined. An analysis of these developments is then undertaken. Chapter Eight provides a conclusion. Drawing from the research undertaken, it is argued that the new national identity in South Africa has provided resources for processes of economic change in micro-level institutions. However, given the constructed nature of this new identity, this resource can only be mobilised on a sustainable basis if change is aligned with shared symbolic understandings and an acceptance that resources are equitably distributed by all those subscribing to the new identity.

Magister Artium (Development Studies) - MA(DVS) / The objective of this research is to investigate the factors at plant level which impact on the diffusion of Japanese Manufacturing Techniques to enterprises in developing countries generally, and South Africa specifically. This informs the development of meaningful supply-side measures to improve the competitiveness of South African manufacturers. This has been achieved through both a thorough examination of the literature and through field research. The field research documents the implementation experiences in fifteen South African plants which participated in the Shopfloor Best Practice workshops of the Manufacturing Roundtable (MRT). I chose to examine these examples of transfer as I was a participant researcher, attached to the MRT. The central question which guided my research is what are the factors which affect the depth of systemic adoption of Japanese Manufacturing Techniques on the shopfloor in South Africa, and what this indicates for the breadth of diffusion of the techniques across the manufacturing sector as a whole. The research argument is that for sustainable adoption both social and technical aspects of Japanese Manufacturing Techniques need to be addressed. Focusing on the technical aspects only and presenting a universally applicable model obscures the realities of transfer, as the embeddedness of the techniques in the social and institutional context is ignored. The point of departure for analysis in this thesis is thus real examples of transfer, as opposed to a universally defined and abstracted model. The experience and opinions of the workshop participants, and those of managers in their plants, have been gathered through individual in-depth interviews and site visits. The evidence indicates that there are many factors both internal and external to the firm which are likely to constrain significantly the ability of some firms to move in the systemic direction. These include the poor primary education of much of the workforce, poor management skills, wage and social inequality and a lack of participation in the workplace. It becomes apparent that the process of diffusion amongst South African manufacturers is not likely to be rapid or steady, and that the most likely path is one of uneven diffusion.