This Master’s Project is separated into two parts: the introduction and background informing an affordable senior housing market study, and a market study prepared for People’s Self Help Housing (PSHH). The introduction begins by providing current and future trends for seniors at the national and state levels. This includes discussion of the “Baby Boomer” age cohort and their rapid growth and potential impact to the housing market. The introduction then describes challenges facing developers of affordable senior housing. These challenges include the type, location, and funding sources for future senior housing projects. All federal funding sources for affordable senior housing projects are then briefly presented and their applicability to the proposed project is explained. The introduction sets the stage for a market study created to determine the feasibility of an affordable senior housing project in the Santa Maria/Orcutt market area.