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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

The Study of the Development of China¡¦s Toy Manufacturing Industry

Yang, Chun-Bo 11 September 2008 (has links)
This thesis primarily concentrates on studying the development of China¡¦s toy manufacturing industry. This study tries to figure out how does the China¡¦s toy manufacturing industry evolve from the lower to the higher position in the supply chain of the toy industry. The term ¡§Made in China¡¨ is a problematic concept here. In this thesis, the ¡§China¡¦s toy¡¨ which designed by foreign corporation and made in China calls ¡§authorized toy¡¨; the China¡¦s toy which designed by China and made in China calls ¡§Chinese toy.¡¨ Considering the differences (the style of design, the level of technology, and the object market, etc.) between the ¡§authorized toy¡¨ and the ¡§Chinese toy,¡¨ the Chinese toy just satisfies China¡¦s market. So the facts of the term ¡§Made in China¡¨ just means that China has a big toy manufacturing industry now, but it not a great toy country yet. This finding might help the readers to understand the main problems in China¡¦s toy manufacturing industry and China¡¦s status in the world toy industry.

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