This thesis explores the benefits of using Building Information Modeling (BIM) during the programming and conceptual design phase of a project. The research was based on a case study undertaken dealing with the decisions and assumptions made during the design phases of the Center for Science at Cal Poly San Luis Obispo. The project team used a traditional approach to project plan development. The finding of this study was that the project process would have greatly benefited utilizing BIM tools and a collaborative team approach in the programming and conceptual design phase. Because decisions made early in the project have enormous implications to aesthetics and cost, the increase in analysis of design options afforded by the use of BIM tools would have minimized inaccurate, incomplete and unreliable information, and allowed the design team to work in a more efficient, collaborative manner transmitting through all phases of the project.