Presented work deals with analysis and description of the pastoral approaches of youth workers in the Salesian youth centres. The common characteristics of the Salesian youth centres are presented in the introductory part of the work. At first this theoretic part deals with the common conception of the Salesian youth pastoral ministry, afterwards deals with the official Czech conception. Second part of the work is applied. It is focused on the qualitative research realised in autumn 2007. It involved 18 respondents from the Salesian youth centres. This applied part starts with description of the research preparation and continues with description of the research process. Finally it deals with the data synthesis. There is a list of the results at the end of this part. There is a large supplement of the data attached at the end of the work.

This diploma thesis deals mainly with the Operational Programme Education for Competitiveness and its area of support number 3.2 ? Support for the offer of further education, namely in the South Bohemian region. Currently, the support for the offer of further education in this region is realized particularly through letters of intents from the first round of the call for this area of support which have been approved for future fruition. The fruition of the projects drafted in these letters of intents will have a primary impact especially on target groups of factual projects. The letters of intents from the second round of the call are now being evaluated. Letters of intents from this second round approved for fruition will be officially announced after the meeting of the South Bohemian Regional Council, which will be held in June this year. In the fourth quarter of 2011, the third round of the call in the South Bohemian region will be announced. The effect of the money invested in the offer of further education will manifest itself no sooner than after the year 2013, in which the programming period will be ended and utilization of financial resources from the European Union funds will be dramatically limited. The representatives of the South Bohemian Region are well aware of the importance of supporting this issue and there is evident endeavour to fill up educational blanks of the people living on its territory, which are caused mainly by the changes in the employment market structure in this region. For the current programming period and for the support for the offer of further education in the South Bohemian region, the allocation of 196 000 000 CZK has been detached from the European Union funds. After the first call, 13% of this allocation were spent. It is difficult to foresee how the financial resources utilization within this area of support will be continued till the year 2013.

The thesis analyses the differences that result from using of specific data collection method, computer assisted telephone interviewing (CATI) and computer assisted personal interviewing (CAPI). The main findings are based on election model built by research agency TNS Aisa for elections to the Chamber of Deputies of the Parliament of the Czech Republic in 2013. The aim of the thesis is to determine whether the chosen method of data collection influences the results of the estimated electoral preferences, to determine in which sociodemographic categories it is happening and whether the differences in the obtained data are related to the ideological orientation of the political parties. The dependence of the results on the data collection method is assessed by the chi-quadrate independence test. Further, through personal interviews with researchers, it is determined at what stage of the research process the data may be distorted and what its possible causes are. The benefit of the thesis is the finding that the chosen method of collection influences the established preferences among voters aged 30-44, university graduates and voters living in Prague. In these groups, the left-hand side ČSSD is preferred more by personal interviewing and right-handed TOP 09 through telephone interviewing. The collection of data itself was evaluated by the most risky phase of the research process, in which possible distortion could occur. While the accuracy of personal interviewing depends largely on the interviewer's personality, the sources of distortion of the telephone inquiry result more from the nature of the use of the phone itself.

The subject for the Diploma Thesis is Marketing Plan for a company whose core business is development and sell of the Information software for veterinarian. The framework is focused on strategic marketing management and preparation of Marketing plan in theoretical way. Practical part consists of the marketing plan for the company.

The aim of the thesis is to propose a suitable communication strategy for a newly established language school that should start operating in a rather small czech town. The theoretic part includes an explanation of terminology and types of research used in marketing communication, description of ATL, BTL and PR communication, a few words about the importance of Corporate Identity (basis for communication) and description of tools that are used in the application part of the thesis. The application part starts with starts with monitoring of surroundings (competition, inhabitants, possible channels for communication activities), continues with a description of a launguage school, then follows assortment of inhabitans into suitable target groups and a proposal of strategic communication plan for the forthcoming year, more detailed attention is paid to the activities that are planned to be pursued during the first half of the first year (launch).

The objective of my diploma thesis is a complex analysis of communication strategy of Kotex brand, which was introduced in 2003, after a general relaunch. According to gained information I evaluate effectiveness of the selected communication tools by achieving marketing goals over a specified period of time. This thesis should confirm the suitability of the marketing mix applied for KOTEX brand in specific environment of feminine hygiene market considering the limited budget and target audience specification. Practical contribution of this thesis is passing judgment on suitability of selected communication strategy and also recommendation of another new as well as a recommendation of new and proper activities which would be possible to bring to life.

The aim of this diploma thesis is a detailed view of a process and way of managing all the sourcing activities in the company Thermo Fischer Scientific. The focus (of my work) is a czech site of mentioned company situated in Mukařov, which, apart from production itself, is engaged also in sourcing for its own needs (where in most cases it has a decision power in its own hands) as well as for the whole company in the global measure (where it operates just as an intermediate searching for possible business partners, without any powers of decision). The main contribution of my work lies in the comparison of both of these variations and detailed investigation and description of all the activities that could help to optimize the global sourcing. I found out that entire optimizations are based on communication improvements among all the sourcing managers and technologists within the global corporation. On the basis of this fact I have projected models of documents the sourcing managers should work with, suppliers database and an information server. The result of my work is a process scheme which should contribute to the outsourced projects optimization.

The thesis describes the role of public relations and communication in the health sector and points at its specifications and differences if compared to the profitable sectors. The thesis analyses the current level of the issue in the Czech Republic, including legal and ethical perspectives of a health institution. The first part of the thesis explains the theory of the public relations and communicaiton sectors and includes a concise description of the health sector. The second part deals with internal, external and crisis communication of individual hospitals and institutions and analyses them through the method of qualitative research. Aside from other aspects, I describe pratical operation of public relations, usage of media communication tools in practice at individual health institutions. In addition to this, target audience, the public and the importance of a good reputation of a hospital have been defined in this part.

This thesis deals with the possibilities of financing housing, in particular savings instrument. The main goal is to determine, what are the differences between building savings banks, especially in the product. Another goal is to monitor and evaluate the options selected housing financing in the Czech Republic. The work focuses on market analysis, building societies and comparison of their products. The first part deals with the explanation of the concepts of housing and savings, including the establishment process of building savings and loan drawdown of savings. Attention is also paid to support housing programs from various government entities. Another part describes building savings banks operating on the Czech market. The last part describes and compares the conditions of products, what conclusions arise that are described in the summary at the end of work. Finally, the work summarizes the most important facts from all the chapters.

Univerzita Karlova Pedagogická fakulta Katedra Pedagogiky DIPLOMOVÁ PRÁCE Znalost záva nosti a d sledk poruch p jmu potravy ák Z Knowledge of the severity and consequences of eating disorders of elementary school pupils Bc. S tlana Z bransk Vedoucí práce: Mgr. Jana Ko , Ph.D. Studijní program: N7504: U itelst pro st edn kol Studijní obor: N-PG-VZ 2020 ABSTRAKT Na Z kladn kole v Praze, kterou jsem vybrala pro diplomovou práci, u uji p edm t V cho a ke zdraví druhým rokem. V diplomové práci jsem se rozhodla zmapovat nalosti a nosti a d sledk poruch p jmu potravy k 2. stupn e jmeno an kol . Teoretick st pr ce obsahuje informace z odborné literatury, vztahující se k problematice poruch p jmu potra (dále jen PPP). V ojo m l tnostem adolescence, významu primární prevence a obsahu koln ho d l ac ho pl nu p edm tu V cho a ke zdraví na zkoumané kole. Praktick st pr ce popisuje pr b h dota n ko ho et en , jeho se astnilo celkem 172 k . Hodnot nalosti k , pokud se týká charakteristiky, ri iko ch faktor , a nosti a d sledk PPP. Hodnotí p nos preventivních aktivit v rámci programu primární prevence zkoumané kol , ch ej c ho Národní strategie primární pre ence ri iko ho cho n d t a ml de e. áci kouman kol maj po dom o a nosti a d sledc ch PPP. V ichni ci , e poruch p jmu potra mohou b t onemocn n smrtelná. Z et en pl...