Thesis (M.B.A.)--University of Hong Kong, 1985.

Thesis (M.B.A.)--University of Hong Kong, 1999. / Includes bibliographical references (leaf viii).

Thesis (Ph.D.)--North Carolina State University, 2005. / Includes vita. Includes bibliographical references (p. 109-113). Also available online via the North Carolina State University Libraries website (http://www.lib.ncsu.edu/).

Thesis (M.S.)--Florida State University, 2004. / Advisor: Dr. Frank Gross, Florida State University, College of Engineering, Dept. of Electrical and Computer Engineering. Title and description from dissertation home page (viewed 6/15/04). Includes bibliographical references.

Internet and mobile phones are two of the most popular innovations of information technology in recent times. As the number of Internet and mobile phone users continues to grow, it is expected that mobile services that enable e-commerce would provide new business opportunities constantly. With the expected rapid growth of mobile commerce, factors affecting the adoption of relative technologies have recently turned into a critical topic of business research. / While the final success of 3G networks is still to be determined, GPRS-enabled mobile phones have been publicly available since 2001. In the area of mobile technologies that enable mobile commerce, GRPS is currently the most popular mobile phone service that allows users to execute business transactions through Internet. The innovation of GPRS technology offers mobile services with the advantages of low cost and fast speed, and thus becomes an ideal tool to be used for mobile commerce. Realizing the advantages of GPRS and the importance of relative studies to the mobile industry, this research aimed to address the issues of user acceptance and behavioural intentions on GPRS-enabled mobile phones. / In Taiwan, the penetration rate of mobile phone had reached 114% and made the number one in the world. This high penetration rate made Taiwan a practical site for studying mobile technology acceptance. This research was therefore proposed to be conducted in Taiwan to better understand the user adoption of mobile phones. This study first reviewed the development of mobile technologies as well as the theoretical background for the research. The model of decomposed theory of planned behaviour was then adopted as the research framework based on previous empirical studies of new mobile services. Fourteen hypotheses were developed to address the key research question as to the factors affecting the adoption of GPRS mobile phones in Taiwan. An online questionnaire was implemented for data collection from Internet users. Data analysis followed for hypotheses testing based on structural equation modelling. The study results show that cost and speed, perceived usefulness, image, risk, compatibility, peer influence, self-efficacy, and facilitating conditions are found to significantly influence the adoption intentions of GPRS technology. / This study on the adoption of GPRS technology is important for enterprises that are planning to offer mobile services. The results of this research may offer directions for industrial practitioners in the field to improve the diffusion and acceptance of GPRS. Such research results can also provide knowledge for business executives to better understand the primary concerns of mobile customers and thus develop mobile services and technologies more strategically. Other managerial implications and suggestions for future research are also discussed at the end of this dissertation. / Thesis (DBA(DoctorateofBusinessAdministration))--University of South Australia, 2005.

Thesis (DBA(DoctorateofBusinessAdministration))--University of South Australia, 2003.

Thesis (M.Sc.)--York University, 2007. Graduate Programme in Computer Science and Engineering. / Typescript. Includes bibliographical references (leaves 83-88). Also available on the Internet. MODE OF ACCESS via web browser by entering the following URL: http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:MR29276

Thesis (Ph. D.)--Rutgers University, 2007. / "Graduate Program in Communication, Information and Library Studies." Includes bibliographical references (p. 127-138).

Thesis (M.S.)--Virginia Polytechnic Institute and State University, 1994. / Vita. Abstract. Includes bibliographical references (leaves 80-82). Also available via the Internet.

Dissertation submitted in compliance with the requirements for the Masters Degree in Technology: Business Administration, 2008. / The aim of the study was to identify causes of churning, to find ways of managing it and to diagnose customers‟ communication needs. Furthermore the research tested the impact of messaging services on customer retention and whether these services could compensate for the declining revenue or become new cash cows for service providers. The units of analyses were young people of ages ranging from 15 to 24. This group was chosen because it was found, during the study, that they used new services more often than any other age group. The initial plan, however, was to interview the entire population of cellphone users. Stratified random sampling was used to randomly select the units of analysis. Interviews were conducted at the homes of respondents, in the streets and at a shopping centre. Causes of customer churning were found to be billing by service providers that confused customers and „better phone deals offered by the competitors‟ resulting in some of the respondents switching providers. Other aspects about which respondents complained and which therefore could cause churning are „poor network quality‟, „confusing pricing structure‟ and „long waiting on customer care line‟. The respondents indicated that their communication needs could be satisfied by services that are easy to use, a helpful customer care agent and being able to retain a number when switching a service provider. Therefore churning could be managed by removing or reducing the causes of it and attracting the customers by meeting their communications needs, which are, improving customer care service and designing services that are easy to use. The research was inconclusive on the messaging services. Of the three new messaging services that were studied, only one was extremely popular, while the other two were hardly used. Instant messaging was the second most used service to voice and SMS and it was also ranked second, in order of importance. The other two messaging services, mobile email and MMS, received low rankings from the respondents. In addition more than a quarter (27%) of the respondents had never used mobile email. The implications of these findings are that service providers should improve their customer care service and design services that are easy to use.