Submitted by Luciano Carvalho (luccar@gmail.com) on 2014-03-14T14:19:09Z No. of bitstreams: 1 Tese Luciano Castro de Carvalho.pdf: 1514970 bytes, checksum: 90788ec79c03971a7e24d2b17f5b2023 (MD5) / Approved for entry into archive by PAMELA BELTRAN TONSA (pamela.tonsa@fgv.br) on 2014-03-17T14:45:26Z (GMT) No. of bitstreams: 1 Tese Luciano Castro de Carvalho.pdf: 1514970 bytes, checksum: 90788ec79c03971a7e24d2b17f5b2023 (MD5) / Made available in DSpace on 2014-03-17T14:46:37Z (GMT). No. of bitstreams: 1 Tese Luciano Castro de Carvalho.pdf: 1514970 bytes, checksum: 90788ec79c03971a7e24d2b17f5b2023 (MD5) Previous issue date: 2014-02-26 / This study aimed to verify the influence of the supply chain agents on the new product development’s performance when those agents are analyzed jointly. The motivation for this goal rose up from some studies that claimed for the consideration of the supply chain integration as a multi-dimensional construct, encompassing manufacturing, supplier and customer involvement into NPD; and due to the lack of information about the individual influences of those agents on new product development’s performance. Under these considerations, we built an analytical model based on Social Capital and Absorptive Capacity Theory, raising hypotheses from the literature review and connecting constructs as cooperation, supplier involvement into NPD, customer involvement into NPD, manufacturing involvement into NPD, anticipation of new technologies, continuous improvement, NPD’s operational performance, NPD’s marketing performance and NPD’s business performance. To test the hypotheses we also considered three moderating variables, as environmental turbulence (low, medium and high levels), industry (electronics, machinery and transport equipment) and location (American, European and Asian countries). To run the model, we used the data from High Performance Manufacturing (HPM)’s project that covers 339 companies from electronics, machinery and transport equipment industries placed in eleven countries. We tested the hypotheses through confirmatory factor analysis (CFA) including multi-group moderation for the three moderating variables mentioned previously. The main results pointed out that the hypotheses regard to cooperation were confirmed in environments with medium level of turbulence while the hypotheses related to NPD performance was not rejected in electronics and machinery industry, in low levels of environmental turbulence and in Asian countries. Moreover, we found out that, under the same conditions, suppliers, customers and manufacturing influence differently on new product development performance. Thus, supplier involvement influences directly the operational performance and influences indirectly the marketing and business performance in low levels of environmental turbulence, in transport equipment industry and in American and European countries. Likewise, customer involvement influenced directly the operational performance and indirectly the marketing and business performance in medium and high levels of environmental turbulence, in the machinery industry and in Asian countries. Suppliers and customers don’t influence directly the marketing and business performance and don’t influence indirectly the operational performance. Surprisingly, manufacturing involvement didn’t influence any kind of new product development’s performance in all scenarios presented. / Este estudo buscou verificar a influencia dos agentes da cadeia de suprimentos no desempenho do desenvolvimento de novos produtos quando os agentes são analisados em conjunto. A motivação desta pesquisa veio de estudos que alertaram para a consideração da integração da cadeia de suprimentos como um constructo multidimensional, englobando o envolvimento da manufatura, fornecedores e clientes no desenvolvimento de novos produtos; e devido à falta de informação sobre as influencias individuais destes agentes no desenvolvimento de novos produtos. Sob essas considerações, buscou-se construir um modelo analítico baseado na Teoria do Capital Social e Capacidade Absortiva, construir hipóteses a partir da revisão da literatura e conectar constructos como cooperação, envolvimento do fornecedor no desenvolvimento de novos produtos (DNP), envolvimento do cliente no DNP, envolvimento da manufatura no DNP, antecipação de novas tecnologias, melhoria contínua, desempenho operacional do DNP, desempenho de mercado do NPD e desempenho de negócio do DNP. Para testar as hipóteses foram consideradas três variáveis moderadoras, tais como turbulência ambiental (baixa, média e alta), indústria (eletrônicos, maquinários e equipamentos de transporte) e localização (América, Europa e Ásia). Para testar o modelo foram usados dados do projeto High Performance Manufacturing que contém 339 empresas das indústrias de eletrônicos, maquinários e equipamentos de transporte, localizadas em onze países. As hipóteses foram testadas por meio da Análise Fatorial Confirmatória (AFC) incluindo a moderação muti-grupo para as três variáveis moderadoras mencionadas anteriormente. Os principais resultados apontaram que as hipóteses relacionadas com cooperação foram confirmadas em ambientes de média turbulência, enquanto as hipóteses relacionadas ao desempenho no DNP foram confirmadas em ambientes de baixa turbulência ambiental e em países asiáticos. Adicionalmente, sob as mesmas condições, fornecedores, clientes e manufatura influenciam diferentemente no desempenho de novos produtos. Assim, o envolvimento de fornecedores influencia diretamente no desempenho operacional e indiretamente no desempenho de mercado e de negócio em baixos níveis de turbulência ambiental, na indústria de equipamentos de transporte em países da Americanos e Europeus. De igual forma, o envolvimento do cliente influenciou diretamente no desempenho operacional e indiretamente no desempenho de mercado e do negócio em médio nível de turbulência ambiental, na indústria de maquinários e em países Asiáticos. Fornecedores e clientes não influenciam diretamente no desempenho de mercado e do negócio e não influenciam indiretamente no desempenho operacional. O envolvimento da manufatura não influenciou nenhum tipo de desempenho do desenvolvimento de novos produtos em todos os cenários testados.

The graduation theses drala with the conflicts that occur in the recreation area Seč. These conflicts have been identified based on the bachelor's thesis, which carried out questionnaire surveys and situational analysis. PEST and SWOT analysis of defined environment were then processed in the thesis. These investigations revealed conflicts that hinder the optimal use of the recreational area. Based upon the current situation of the area, strategic targets, measures and tourism development plan were presented. The main goal of this thesis was to select a specific conflict in the use of Seč water reservoir for recreational activities and then prepare a proposal of project documentation. The propsal of project documentation is dealing with the lack of tourism infrastructure in the recreational area.

The graduation thesis follows my bachelor thesis, especially results of bachelor thesis. The bachelor thesis has unhiden several conflicts which arise in the destination (section of the river Vltava from Vyšší Brod to České Budějovice) using the river Vltava by recreational activities. The main aim of my graduation thesis is to elaborate a scheme of a projectal documentation, which will solve the existing conflicts while using the river Vltava by the recreational activities. I have used the primar and secondary information to work out the graduation thesis. It was necessary to elaborate the STEP analysis. The basis for creation of a SWOT analysis were the results of a situation analysis, the questionnaires, the interviews, STEP analysis. The goals, the strategies and the measures were divided into five difficult groups with the partial goals and strategies included. In virtue of those measures there was one measure chosen, that will resolve the conflict (elimination dificiencies in offer usage free time).