Digital Commons @ Gardner-Webb University was launched in Fall 2015 and currently has over 1300 papers including: theses and dissertations, journals in Education, Psychology, and Undergraduate Research, University Archives, and faculty scholarship activities. The repository has a small, but growing number of collections that continue to show significant year-to-year document download count increases, particularly in the nursing and education theses and dissertation collections. Digital Commons provides a number of ways to track collection statistics and identify repository access and download trends. This presentation will look at how we used the Digital Commons Dashboard report tool and Google Analytics to identify the most popular collections and where they’re being accessed on campus and globally. Using this data, we were able to write targeted metadata and include third party tools such as the Internet Archive BookReader in order to improve outreach to the campus and global scholarly community.