If enterprise is human, capital just like blood. No matter what healthy or falling ill, blood may not stop flowing. Each enterprise may face financial question. If enterprise want to get enough money. To handle the loan with the bank is the most common way. Enterprise must accord its own actual situation to choose financial way. There¡¦s no rule can follow, only depends on shareholder rights and interests, or financial efficiency. In general, the company has the good future or in debt ratio quite low condition, almost will choose direct loan to bank. In contrary, business is in highdebt ratio , or its operation faces transformation, choose equity financing must be the easy way. In other way, economic indicators is also important parameter in getting financial support. If interest rates will get higher in the next few months or next year, issue bonds must be the smart way. In addition to, stock exchange-listed or OTC, is also feasible way. After stock exchange-listing , stock can be traded freely. Therefore, Companies can obtain financing at reasonable prices, also can Improve financial transparency and company credit rating In future, after China and Taiwan signed a cross-strait financial supervision Memorandum ¡]MOU¡^and ECFA¡ACompanies have more choice to issue stock in mainland China, Taiwan or Hong-Kong. According to the study, select different markets Listed, have different benefit. Stock in China, company can get higher PE ratio, also can raise funds in hard currency. The most important is, can establish enterprise brand and domestic access in mainland China. Stock in Taiwan, the greatest advantage is familiar with the market. Application must be efficiency. Stock in Hong Kong, the greatest advantage is the internationalization of securities markets. Each stock market has its own advantage, also have its own weakness. How to choose, only depends on the purpose of stocking and their own conditions.