Cristina Irving Turner. Business Manager, Latin América de Emerald Publishing Limited habla sobre cómo es el proceso publicación de un caso de estudio en una editorial, recomendaciones, errores comunes y sugerencias.

Calasso, Adelphi, and the foundation of the world My doctoral thesis deals with the publishing house Adelphi and the figure of its founder, Roberto Calasso. The work has been divided into three parts. The purpose of the first part has been to outline the sixty-year history of the publishing house by illustrating the atmosphere of its beginnings, the cultural and political environment and the personalities around whom the Adelphi project was born. The Roman environment that arose around psychoanalyst Ernst Bernhard, a German psychoanalyst of Jungian extraction, was recognized as fundamental. Important names in Italian culture of the time were patients of the analyst and friends of this circle; among them we find Giorgio Manganelli, Natalia Ginzburg, Cristina Campo, Adriano Olivetti and Roberto Bazlen. The fundamental importance of the figure of Bazlen for the cultural physiognomy of the early publishing house and that of his friend Luciano Foà for the managerial and organizational component, without forgetting the Turin environment of the Einaudi publishing house, with which both were in contact, has been contextually highlighted, and the story of the "Nietzsche operation" directed by Giorgio Colli and Mazzino Montinari has been summarized in this regard. Dividing the history of Adelphi into decades, I then focused on the first turn from the 1970s, with the publications of many Central European authors, and then highlighted the significant change in the mid-1980s, a time when Adelphi gained an even larger audience, which it would never lose again. In a second part I dealt centrally with Roberto Calasso's work as a writer, focusing on the theme of sacrifice within his books and outlining the contours of a "Historia mundi" under the specter of sacrifice itself. In this light, I then illustrated Calasso's view of human history, the importance he attached to hunting, the relationship with the sacred, and his sacrificial view of existence, from mythical and prehistoric origins to today's computerized civilization. The relationship with the divine, a central theme of Calasso's work, was analyzed from the author's comparative perspective, ranging from Vedic India to classical Greece and early 19th-century Germany. In a third part I then analyzed the catalog in more depth, identifying the most relevant themes that run through it transversally, considering the publishing house in the same way as a book, as in President Calasso's vision. The theme of possession, which, in its various forms of mental illness, mystical ecstasy, and erotic obsession, appears in many of Adelphi's books, in all genres and eras, and reflects the Bazlenian idea of the unique book as the residue of an extraordinarily powerful experience, was then inviduated. I therefore detected in the drive to seek radical knowledge, which questions the foundations of the world, a meeting point, in the Adelphi perspective, between memoiristic publications, religious and spiritual publications, and scientific publications. I have therefore analyzed publications in neuroscience, psychology, cognitive science, and anthropology to show this perspective and its filiation from the early twentieth-century crisis of foundations, both of which are rooted in the desire to understand the world and question its fundamentals. I then eposed and commented, mainly through the works of physicist Carlo Rovelli, on the major achievements and discussions still taking place in contemporeal physics, from general realism to quantum theory, highlighting their points of contact with Eastern philosophies. The discussion then continued with neuroscience, which, in Calasso's view, carries on the same research on consciousness that began in Vedic texts three thousand years ago. The publishing house's philosophical publications, which are mainly built around the authors of Heidegger, Severino, Wittgenstein and Cacciari, also received an exposition and clarification of their contiguity to the twentieth-century thought of the crisis of foundations. Finally, I have highlighted the features of the "Adelphi style," which, though of blurred contours, centers around the Calassian idea of "absolute literature" and its personal vision of myth as a realm of images closely connected to art. Iosif Brodksky, W.G. Sebald and Emmanuel Carrère then received exclusive treatment because of the importance of their style and the themes of their work, which are also close to those at the heart of the publishing house. In conclusion, I believe I have shed light on the cultural design of a publishing house so important to Italian culture in recent decades and on the direct relationship between it and the culture of its longtime editorial director, Roberto Calasso, providing a mixture of thought of both an unactual and profoundly twentieth-century forge, which undoubtedly constitutes one of the happiest cultural syntheses that has occurred in Europe from the second half of the twentieth century to the present.

Analisi del parere di lettura come genere editoriale e come strumento utile alla storia dell'editoria, della letteratura e alla filologia. / This study explains the implications of the study of the Einaudi judgements about new manuscripts as instrument of the history of publishers, of literature and philology.

Muniz,Altemar da Costa. As Mudanças de Linha Editorial na Folha de São Paulo. 1999. 183 f. , Dissertação (Mestrado em Sociologia) – Universidade Federal do Ceará, Departamento de Ciências Sociais, Programa de Pós-Graduação em Sociologia, Fortaleza-CE, 1999. / Submitted by nazareno mesquita (nazagon36@yahoo.com.br) on 2011-11-10T16:32:58Z No. of bitstreams: 1 Art_1999_AdaC.Muniz.pdf: 7096700 bytes, checksum: 5b508c295333cca509bf91102a94e078 (MD5) / Approved for entry into archive by Maria Josineide Góis(josineide@ufc.br) on 2011-11-11T15:40:28Z (GMT) No. of bitstreams: 1 Art_1999_AdaC.Muniz.pdf: 7096700 bytes, checksum: 5b508c295333cca509bf91102a94e078 (MD5) / Made available in DSpace on 2011-11-11T15:40:28Z (GMT). No. of bitstreams: 1 Art_1999_AdaC.Muniz.pdf: 7096700 bytes, checksum: 5b508c295333cca509bf91102a94e078 (MD5) Previous issue date: 1999 / This job tries to explain the changes of opinion of the Folha de São Paulo newspaper in the period of 1979 to 1989 about economical development in the state when showing its publishing line in the political developmental national defense established in 1968 for the support of orientations neoliberal of regulamentations and limitations of state intervention. Based on research in its publishing allied to articles of Folha de São Paulo rebuilt its process of adhesion to the distating ideas of the 1980 decade, relating it with the political and financial changes that the country has been through. We have tried to dismitify its self representations of the newspaper that justified the reorientation of the publishing line as a result of non dogmatical character, flexible, and aware to the worldwide changes of the newspaper, by the analysis of these discursive constructions showed in the publishing, confronted them whit the business and political information of its owners, gotten by interview, accounts of journalists that worked and still work at Folha de São Paulo newspaper, in its financial balances and is studies about the paulista diary in its financial political journalistical aspects. The presenting lecture inserts itself in the process of introduction of comprehension of neoliberal hegemony in the press and in the Brazilian society that has a relatively short space that inhibited and put in its defense of nationalist tendencies shown in the ideal of the academical business elites and politics of the country. / Este trabalho tenta explicar as mudanças de opinião do jornal Folha de São Paulo no período de 1979-1989, sobre a função estatal no desenvolvimento econômico, quando reverte sua linha editorial de defesa da política nacional-desenvolvimentista instaurada em 1968, para o apoio das orientações neoliberais de desregulamentação e limitação da intervenção estatal. Tomando como base da pesquisa seus editoriais, aliado a reportagens e artigos da Folha de São Paulo, reconstruímos seu processo de adesão às idéias desestatizantes da década de 1980, relacionando-a com as transformações políticas e econômicas que o país passava naquele momento. Tentamos desmistificar as auto-representações do jornal que justificavam a reorientação da linha editorial como fruto do cárater não dogmático, flexível e atento às mudanças no mundo do periódico, pela análise de suas construções discursivas, presentes nos editoriais, confrontando-as com informações da atuação política e empresarial de seus proprietários, conseguidas em entrevistas e relatos de jornalistas que trabalharam e ainda atuam na Folha, nos seus balanços financeiros e em estudos sobre o diário paulista em seus aspectos jornalísticos, políticos e econômicos. A presente dissertação insere-se nas tentativas de compreensão do processo de implantação da hegemonia neoliberal na imprensa e na sociedade brasileiras, que em espaço de tempo relativamente curto, inibiu e pôs na defensiva as tendências nacionalistas explicitadas no Constituição de 1988 e no ideário das elites acadêmicas, empresariais e políticas do país.

Nella prima parte del presente lavoro si indaga l’attività del Centro Culturale Charles Péguy di Milano dalla fondazione nel 1964 alla contestazione nel 1968. Il Centro era nato da giovani laureati che avevano fatto parte di Gioventù Studentesca. Alcuni di essi nel 1966 fondarono anche la casa editrice Jaca Book, a cui è dedicata la seconda parte dell’elaborato. Attraverso l’analisi dell’attività culturale del Centro Péguy e delle pubblicazioni firmate da alcuni dei membri dello stesso si ricostruisce l’approccio tenuto nei confronti di alcuni dei temi più problematici degli anni immediatamente precedenti il Sessantotto come il rapporto con i comunisti, l’interpretazione del Concilio e la recezione della cultura neo-marxista. Attraverso l’analisi del catalogo di Jaca Book si è potuto analizzare l’evolversi di questi temi negli anni della contestazione e il loro progressivo sviluppo nell’ambito della politica, dell’economia e della teologia. / The first part of this work investigates the activity of the Charles Péguy Cultural Center in Milan from its foundation in 1964 to the 1968 protests. That center was established by some young people at the end of their university path that during the Fifties and the Sixties participated to Gioventù Studentesca. In 1966 some of the members of the center Charles Péguy begun a publishing house called Jaca Book to whom is dedicated the second part of the thesis. Through the analysis of the cultural activity of Péguy Cultural Center and the articles published by its members on some periodicals this work retraces the approach they had to some of the most problematic themes of the years that prepared the Sixty-eight as the relationship with the communists, the interpretation of the Vatican II and the reception of the neo-marxist culture. Inspecting the Jaca Book catalog was possible to analyze the evolution of that themes during the years of the student protests until 1975 and their progressive development in politics, economics and theology.