The chromogenic properties of tungsten trioxide (WO3) have been studied by photoluminescence spectroscopy at 4.2 K in order to characterize the electronic structure of this material and see how this relates to optical responses during chromogenic coloration. Transition processes between electron energy states are often the cause of optical phenomena and it is important to identify such processes in order to understand the chromogenic coloration of tungsten oxide films. Much research work has been devoted to characterize the physical and chemical mechanisms that are responsible for this coloration and this is of fundamental importance to understand the chromogenic behavior. The latest research shows that oxygen vacancies could play an important role in certain coloration processes, but it is still a matter of debate whether these are important for the overall response. This work aims to identify specific transitions that are related to oxygen vacancies by measuring photoluminescence from films with controlled vacancy content. The main goal of the project was to set up an experiment that could measure photoluminescence at liquid helium temperature. This was done by installing and integrating the components included in this experimental set-up. The films had been prepared prior to this work and were deposited on a nanocrystalline CaF2 substrate, which is a material that has a very large band gap and was therefore expected to fully transparent in the UV range. However it was found that the substrate inelastically scattered the UV excitation light, which produced strong signals that overshadowed the photoluminescence and prevented an effective characterization of the electronic structure in the films. Instead, suggestions were given on how to minimize uncertainty factors and overcome the difficulties met in this work. It was also found that the films attain a lasting blue coloration by exposure to UV light in vacuum, and that this might be due to oxygen being desorbed from the film during experiments in vacuum.