The aim of this research is to develop an understanding of why people become vegetarian and why the diet is currently enjoying a steady increase in popularity in contemporary Britain, through addressing the 'hidden agenda' of vegetarianism. Vegetarianism offers an example of food choice which highlights the non-nutritional aspects of food and eating, and represents far more than a pragmatic aversion to eating meat. The research incorporates both qualitative and quantitative studies. Two data sets were collected from 137 vegetarians in Greater London; qualitative information about the values and attitudes of vegetarians regarding diet, health and related issues, and quantitative information regarding the dietary intake of different categories of vegetarian. The findings of both studies are presented, but the thesis focuses on the qualitative data which was analysed using a symbolic approach to the study of food and eating as developed within anthropology. It was found that the decision to become vegetarian, and attitudes regarding food and health, formed a complex package of ideas which ranged from concrete issues, such as concern about the quality of the food supply, to ethical and abstract concerns, such as the character of the relationships between human society, nature and the animal world. There were differences between types of vegetarian in both diet and attitudes; as the diet became more extreme (excluding more animal foods) so attitudes became progressively more heterodox. It is concluded that vegetarianism does not deserve the label of 'fad' or 'cult' diet, but that it articulates a complex and potentially subversive ideology and demonstrates the need to incorporate social and cultural factors into analyses of food choice.

Several researchers have indicated that the emphasis placed by young people on body shape and appearance has been greatly shaped by the media. The aim of this research was to investigate this notion specifically with regard to televised media. It was hypothesised that there would be a relationship between media images, eating attitudes and dietary behaviours, particularly for teenagers with body-image self-schemas who were conscious of their appearance. Nine hundred and sixty five senior secondary school students, from 33 country and metropolitan, state and independent, co-educational and single-sex South Australian high schools were surveyed. Fifty-six percent of the sample were adolescent girls and the average age of participants was 16.1 years. The questionnaire included sections on television usage, dieting behaviours, eating restraint and eating habits, as well as attitudes to foods, gender and appearance. Cluster analysis procedures indicated that it was possible to cluster television viewers into four distinct groups, "Telephiliacs", "Telephobics", "Modellers" and a "Relaxation/Information" group. These groups were classified according to television usage. Telephiliacs made the mose use of television, using it to gain information, for relaxation and entertainment and as a resource for body image and appearance standards; Modellers used it as a guide on which to model their appearance and behaviour; the Relaxation/Information group used it to relax and to gain information; and Telephobics did not watch much television and made the least use of it. The results of discriminant analyses confirmed that these cluster groups were different and that they could be distinguished by attitudes to appearance, dieting behaviours and foods consumed. The findings support the notion that the adolescent television audience is an active one and that television usage is dependent upon the needs of the individual. Television usage varied amongst adolescents and it was more likely to be used as a source of reference for body image standards by teenagers who were conscious of their appearance. These teenagers were also more likely to diet. Any outcomes related to television usage were accentuated if teenagers believed that television was "real". The findings suggest that television perpetuates an image of the thin body ideal and acts as a source of reference for adolescents with body-image self-schemas. / Thesis (M.Ed.)--Department of Education, 1996.

Several researchers have indicated that the emphasis placed by young people on body shape and appearance has been greatly shaped by the media. The aim of this research was to investigate this notion specifically with regard to televised media. It was hypothesised that there would be a relationship between media images, eating attitudes and dietary behaviours, particularly for teenagers with body-image self-schemas who were conscious of their appearance. Nine hundred and sixty five senior secondary school students, from 33 country and metropolitan, state and independent, co-educational and single-sex South Australian high schools were surveyed. Fifty-six percent of the sample were adolescent girls and the average age of participants was 16.1 years. The questionnaire included sections on television usage, dieting behaviours, eating restraint and eating habits, as well as attitudes to foods, gender and appearance. Cluster analysis procedures indicated that it was possible to cluster television viewers into four distinct groups, "Telephiliacs", "Telephobics", "Modellers" and a "Relaxation/Information" group. These groups were classified according to television usage. Telephiliacs made the mose use of television, using it to gain information, for relaxation and entertainment and as a resource for body image and appearance standards; Modellers used it as a guide on which to model their appearance and behaviour; the Relaxation/Information group used it to relax and to gain information; and Telephobics did not watch much television and made the least use of it. The results of discriminant analyses confirmed that these cluster groups were different and that they could be distinguished by attitudes to appearance, dieting behaviours and foods consumed. The findings support the notion that the adolescent television audience is an active one and that television usage is dependent upon the needs of the individual. Television usage varied amongst adolescents and it was more likely to be used as a source of reference for body image standards by teenagers who were conscious of their appearance. These teenagers were also more likely to diet. Any outcomes related to television usage were accentuated if teenagers believed that television was "real". The findings suggest that television perpetuates an image of the thin body ideal and acts as a source of reference for adolescents with body-image self-schemas. / Thesis (M.Ed.)--Department of Education, 1996.

This Master's Thesis deals with the processing of business plan in the public sector of catering and hospitality. More precisely, it is a fast food offering healthy nutrition products. The business idea was based on the trends of today, which are increasing orientation of consumers to buy food with a verifiable origin and orientation to a healthy lifestyle. The thesis is divided into four parts. The first part of an introduction explains the motivation for election of the Thesis topic. The second part summarizes the theoretical knowledge based on academic literature on how to create a business plan, how to choose the legal form of business and legislative requirements in this sector. The third part is a practical part, which describes the actual business plan. There are given partial analysis of the market, as the analysis of competitors, suppliers and customers. It also shows the financial plan that additionally analyzes the numbers of business plan. In the last part of the thesis named the conclusion is evaluated the entire business plan and its feasibility and there is indicated possible use in the future.

Thesis (Ph. D.)--University of Canterbury, 2009. / Typescript (photocopy). Includes bibliographical references (leaves 176-201). Also available via the World Wide Web.

Cette thèse s’intéresse à l’alimentaire en tant que discours social du « comment se nourrir » se déployant avec une intensité toute particulière dans l’actuel régime de gouvernement de libéralisme avancé. Elle propose plus spécifiquement de penser cette intensité comme participant d’un investissement de l’alimentaire en tant que lieu privilégié dans la production d’articulations du rapport à soi (relation éthique à soi-même) et d’une citoyenneté comprise en termes d’abord normatifs. Cette productivité est mise en évidence par le biais d’une « exemplification » des ensembles de régularités des discours alimentaires contemporains qui s’avèrent les plus saillants quant à leurs effets de citoyenneté. Le premier de ces ensembles est abordé à travers une analyse de la campagne de réforme des habitudes alimentaires des écoliers britanniques Jamie’s School Dinners, considérée en tant qu’exemple des discours tendant aujourd’hui à faire d’une certaine culture alimentaire un enjeu de citoyenneté culturelle. Je m’intéresse dans un second temps aux dynamiques qui s’opèrent dans Mettez le Québec dans votre assiette!, une campagne sociétale en faveur de l’alimentation locale qui m’apparait exemplaire de la production contemporaine du « manger local » en tant qu’expression de confiance et de patriotisme envers une nation définie par ses terroirs. Finalement, je me tourne vers l’ouvrage In Defense of Food. An Eater’s Manifesto de Michael Pollan en tant qu’exemple de coprésence des deux ensembles de régularités discutés précédemment et d’un troisième (le « nutritionnisme ») que j’analyse en tant que réarticulation du discours de devoir de santé de la science nutritionnelle. Cette thèse se conclut sur une discussion de quelques-uns des effets de cette coprésence et des citoyennetés alimentaires qu’elle informe. Je m’attarde plus spécifiquement à la politique des plaisirs qui traverse ces citoyennetés, une politique se déployant sur le mode de l’anxiété (face à un futur incertain) et selon une logique générationnelle par laquelle les espaces de la nation et de la famille se trouvent simultanément investis. / This dissertation examines food and eating as a social discourse on “what to eat” that unfolds with a remarkable intensity within the current advanced liberal regime of government. More specifically, I propose to conceive of this intensity as participating of an investment of food and eating as a privileged site in the production of articulations of the ethics of the care of the self (ethical self-formation) and of a normative understanding of citizenship. This productivity is put forth by means of an “exemplification” of clusters of regularities in food and eating discourses that appear to be the most prominent in terms of their effects of citizenship. The first of these clusters is explored through an analysis of Jamie’s School Dinners, a campaign for a reform of the British school dinner system that I consider exemplary of discourses that are currently positing (a specific) food culture as an issue of cultural citizenship. I then look at some operations at play in Mettez le Québec dans votre assiette!, a social marketing campaign in favour of local food that, I contend, is exemplary of the contemporary production of “local eating” as an expression of trust and of patriotism toward a nation defined by its terroirs. I finally turn to Michael Pollan’s book In Defense of Food. An Eater’s Manifesto as an example of co-presence of the two clusters of regularities already discussed and a third one (“nutritionism”) that I regard as a rearticulation of the “duty to be well” put forth by nutritional science. This dissertation concludes on an examination of some of the effects of this co-presence and of the food citizenships that it informs. More specifically, I argue that these citizenships are pervaded by a politics of pleasure which works through anxiety (toward an uncertain future) and according to a generational logic which unfolds simultaneously in the space of the nation and in that of the family.

Cette thèse s’intéresse à l’alimentaire en tant que discours social du « comment se nourrir » se déployant avec une intensité toute particulière dans l’actuel régime de gouvernement de libéralisme avancé. Elle propose plus spécifiquement de penser cette intensité comme participant d’un investissement de l’alimentaire en tant que lieu privilégié dans la production d’articulations du rapport à soi (relation éthique à soi-même) et d’une citoyenneté comprise en termes d’abord normatifs. Cette productivité est mise en évidence par le biais d’une « exemplification » des ensembles de régularités des discours alimentaires contemporains qui s’avèrent les plus saillants quant à leurs effets de citoyenneté. Le premier de ces ensembles est abordé à travers une analyse de la campagne de réforme des habitudes alimentaires des écoliers britanniques Jamie’s School Dinners, considérée en tant qu’exemple des discours tendant aujourd’hui à faire d’une certaine culture alimentaire un enjeu de citoyenneté culturelle. Je m’intéresse dans un second temps aux dynamiques qui s’opèrent dans Mettez le Québec dans votre assiette!, une campagne sociétale en faveur de l’alimentation locale qui m’apparait exemplaire de la production contemporaine du « manger local » en tant qu’expression de confiance et de patriotisme envers une nation définie par ses terroirs. Finalement, je me tourne vers l’ouvrage In Defense of Food. An Eater’s Manifesto de Michael Pollan en tant qu’exemple de coprésence des deux ensembles de régularités discutés précédemment et d’un troisième (le « nutritionnisme ») que j’analyse en tant que réarticulation du discours de devoir de santé de la science nutritionnelle. Cette thèse se conclut sur une discussion de quelques-uns des effets de cette coprésence et des citoyennetés alimentaires qu’elle informe. Je m’attarde plus spécifiquement à la politique des plaisirs qui traverse ces citoyennetés, une politique se déployant sur le mode de l’anxiété (face à un futur incertain) et selon une logique générationnelle par laquelle les espaces de la nation et de la famille se trouvent simultanément investis. / This dissertation examines food and eating as a social discourse on “what to eat” that unfolds with a remarkable intensity within the current advanced liberal regime of government. More specifically, I propose to conceive of this intensity as participating of an investment of food and eating as a privileged site in the production of articulations of the ethics of the care of the self (ethical self-formation) and of a normative understanding of citizenship. This productivity is put forth by means of an “exemplification” of clusters of regularities in food and eating discourses that appear to be the most prominent in terms of their effects of citizenship. The first of these clusters is explored through an analysis of Jamie’s School Dinners, a campaign for a reform of the British school dinner system that I consider exemplary of discourses that are currently positing (a specific) food culture as an issue of cultural citizenship. I then look at some operations at play in Mettez le Québec dans votre assiette!, a social marketing campaign in favour of local food that, I contend, is exemplary of the contemporary production of “local eating” as an expression of trust and of patriotism toward a nation defined by its terroirs. I finally turn to Michael Pollan’s book In Defense of Food. An Eater’s Manifesto as an example of co-presence of the two clusters of regularities already discussed and a third one (“nutritionism”) that I regard as a rearticulation of the “duty to be well” put forth by nutritional science. This dissertation concludes on an examination of some of the effects of this co-presence and of the food citizenships that it informs. More specifically, I argue that these citizenships are pervaded by a politics of pleasure which works through anxiety (toward an uncertain future) and according to a generational logic which unfolds simultaneously in the space of the nation and in that of the family.