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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

The influence of corporate green culture, green innovation on competitive advantage

Chien, Wei-hsuan 19 March 2012 (has links)
Save energy, reduce carbon and environmental protection issues are increased concerned in the world. To be a citizen of the world, every enterprise should proceed with environmental management and corporate greening no matter for the purpose of fulfilling the corporate social responsibility or making profits. Become the goal of the origination for the sustainable. Green corporate culture is the foundation of developing green corporate and core of green business model. Therefore we interviewed 5 ompanies which have good performance on the corporate greening, greening innovation, they both have advantage for the corporate. We found the greening culture more longer , then it effect the employee more , and clear found it on the employee behavior, attitude. We found one more interested thing, for the greening innovation, technical guidance corporate, more focus on the greening product than greening process.

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