Made available in DSpace on 2016-04-28T20:13:53Z (GMT). No. of bitstreams: 1 2009 - Angelo G P Fuchs.pdf: 4073663 bytes, checksum: 799340e7e698a82ee53ddff5fd6c42f7 (MD5) Previous issue date: 2009-02-10 / This thesis arose on the interest of refining studies about successes and failures on strategy implementations. The goal of this thesis is to comprehend the execution process of strategies in governmental institutions of development promotion, using data from the case study of the 2000-2005 BNDES? Strategic Plan, with the objective of generating knowledge and learning for future similar processes. It was researched, with the employee s prior knowledge, if there are necessary factors, pre-requirements or conditions for the successful execution of this strategy. This unique case study was chosen, directed by the underlying assumptions of qualitative and quantitative research, with questionnaires and interviews as a vehicle of information gathering. The results were obtained statistically, with tables and charts generation. After that, the qualitative analysis was developed based on technique of the content analysis. It was then possible to conclude that the 2000-2005 BNDES? Strategic Plan caused a high impact on employees and provoked opposition about its implementation. The research led to the conclusion that it was an interrelated complex of necessary conditions to execute that strategy and point the necessary conditions in future strategies on BNDES and complex organizations, to be confirmed by new similar research. It concludes that the execution process of strategy fails when these factors are not properly aligned: strategy, structure, culture, organizational climate, co-workers commitment, communication, change management, competences management, personal politics and remuneration, information systems, operational efficiency, business process management, knowledge management, strategy management model, risks management and project management sponsored by leadership of higher administration. The analysis 2000 2005 BNDES? Strategy Execution Process will help to diffuse knowledge about communication, implementation, control, adaptation and correction planning, strategy implementation and change management of an important strategy of BNDES. It could also help as basis of research for efficacy reach of future strategy execution processes in private companies, public institutions and, mainly, in BNDES. / A origem desta tese reside no interesse em aprofundar estudos sobre os motivos de sucesso e de fracasso na implementa??o de estrat?gias. No intuito de gerar conhecimento e aprendizado para futuros processos similares, o objetivo desta tese ? compreender o processo de realiza??o de estrat?gias em institui??es governamentais de promo??o do desenvolvimento, a partir do estudo de caso do Plano Estrat?gico BNDES 2000-2005. Foi pesquisado, sob a percep??o do corpo funcional, se havia fatores, pr?-requisitos ou condi??es necess?rios para o sucesso da realiza??o daquela estrat?gia. Como metodologia, escolheu-se o estudo de caso ?nico, orientado pelos pressupostos da pesquisa qualitativa e quantitativa, com question?rios e entrevistas. Os resultados foram computados estatisticamente, com a gera??o de tabelas e gr?ficos. A seguir, a an?lise qualitativa foi realizada com base na t?cnica de an?lise de conte?do. Foi poss?vel concluir que o Plano Estrat?gico BNDES 2000-2005 causou elevado impacto no corpo funcional e grande resist?ncia ? sua implementa??o. A pesquisa tamb?m permitiu concluir que havia um conjunto inter-relacionado de condi??es necess?rias ? realiza??o daquela estrat?gia e apontou condi??es necess?rias em futuras estrat?gias no BNDES e em organiza??es complexas, a serem confirmados por novas pesquisas semelhantes. Concluiu-se que o processo de realiza??o da estrat?gia falha quando n?o s?o tratados adequadamente o alinhamento dos seguintes fatores: estrat?gia, estrutura, cultura, clima organizacional, comprometimento dos colaboradores, comunica??o, gest?o de mudan?as, gest?o de compet?ncias; pol?tica de pessoal e de remunera??o, sistemas de informa??o, efici?ncia operacional, gest?o dos processos de neg?cios, gest?o de conhecimento, modelo de gest?o da estrat?gia, gest?o de riscos, e gest?o de projetos com patroc?nio e lideran?a da alta administra??o. A an?lise do processo de realiza??o do Plano Estrat?gico BNDES 2000-2005 ajudar? a difundir conhecimento sobre comunica??o, implementa??o, controle, adapta??o e corre??o do planejamento, implementa??o de estrat?gia e gest?o de mudan?as de uma importante estrat?gia recente do BNDES. Poder?, tamb?m, servir como base de pesquisa pela busca de efic?cia de futuros processos de realiza??o de estrat?gias em empresas privadas, empresas p?blicas e, principalmente, no pr?prio BNDES.