For purposes of this thesis, live visual performance is defined as the accompaniment of music using projected or televised visual stimuli to achieve a supplemental interpretation of the music to tell its 'story' in a visual way. In my research I have found that, while complex narrative in a song can be conveyed through various means, the attention span of those listening and watching in a club setting is not conducive for patrons to sit down and engage in watching the visuals for a protracted period of time. Most patrons are dancing and socializing and do not choose to watch the video to derive complex meaning or context. My research has shown that, while introducing complex visual storylines may be the ultimate goal for a live visual performance in a studio or orchestral setting, the best way to convey an artist's message in a club environment is through the use of repetitive symbols and visuals that move according to the beats of the music, light up the darkened atmosphere, and/or create a social metronome. This thesis presents the process by which the visual symbols were created and then chosen for specific, targeted performances and discusses the results of patron surveys that assess their initial responses to the accompanying live visual performance.