In recent years, American interest in motorsports has experienced increasing growth as the potential impact of the industry' on state and local economies has been recognized. At the same time, an increasing number of college students have begun to express an interest in career opportunities in the motorsport industry. This paper will provide a first look at the extent of management-oriented career options in motorsports. In addition, a case study of a partnership between a university and motorsport venue, established to support the academic preparation of students interested in a career in the motorsport industry, will be discussed.