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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.

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1

The Impact of Selected Behavioral Sciences upon Introductory Marketing Courses at Collegiate Schools of Business Administration

Hopkins, Robert M. 08 1900 (has links)
The principal problem involved in this study is the impact of selected behavioral sciences upon the introductory marketing courses at collegiate schools of business administration.
Marketing -- Study and teaching.
Social sciences.
business educators
behavioral science
marketing course

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