Although self-directed marriage and relationship education (MRE) has the potential to reach a larger or different audience than traditional MRE, little has been done to examine the characteristics of those who access self-directed materials. This study examined individual, couple, family, and sociocultural context variables that predicted participation in both self-directed and traditional MRE programs. A series of logistic regressions were conducted using SPSS 19.0. Different factors predicted participation for each intervention. For self-directed programs, those who were older, more educated, more religious, less materialistic, whose partners were more neurotic, who had been dating for a shorter amount of time, and who had poorer relationships with their mothers were more likely to participate, while a wider range of factors predicted participation in traditional programs. Family life educators should consider creating self-directed materials designed to reach a wider audience.