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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

The strategic analysis of Taiwanese traditional small and medium scale industries¡¦operation under the impact of globalization - take Company M as an example.

Ho, Ming-Feng 26 June 2007 (has links)
In the previous time, the grand occasion of Taiwanese money flooding over the foot, which means the plenty of jobs were offered everywhere and money were absolutely easy to be earned in Taiwan, no longer exists nowadays. Moreover, along with mainland China emerging advantageously as playing the role of the world factory, the small and medium-scale Taiwanese enterprises, once reached the peak in issuing the economic miracle, have either closed the business, or moved out to other countries. Furthermore, the part of Taiwanese enterprises which still defends tenaciously in Taiwan, even including the Hi-Tech star's industry, has to conduct the business cautiously with frightened under Chinese market dramatic rising. That is to prove, it is certain to conclude that the small and medium-scale Taiwanese enterprises should make their effort carefully as well. It is fortunately for me to work for this sort of Taiwanese traditional small and medium- scale enterprise that is under the global economic overbearing tide seriously. Thus, from the specific experience of my service, I found the most essential concerned factor of regarding to plow Taiwan deeply or enter the mainland is frequently for survival besides seeking the development of enterprises. Within the fast change of the economic circumstance nowadays, the purpose of this study is to analyze the cause and effect of enterprises in accordance with economic environment of globalization and those fierce change. Additionally, this study also attempts to discovery a set of decision logic, which is suitable for the medium and small-scale industry according to the analysis. Initially, the chapter 2, literature review, tries to analyze the motivation and strategic module of Taiwanese traditional medium and small-scale industry proceeding globalization through reviewing the theory of economics and management. Moreover, the chapter 4, the strategy analysis of a case industry, intends to discovery the advantage and disadvantage of globalization by data analysis. One is to examine the impact and threaten on enterprises¡¦ operation and the other is to find opportunities brought under the wave of globalization from the operator¡¦s view of enterprises. Eventually, the chapter 6, revolution and conclusion, approaches to provide specific suggestions about the strategic operation for that case industry as well as to conclude with the influence of globalization on Taiwanese traditional medium and small-scale industry. Overall, due to the economic environment having the rapid change constantly, framing and executing the enterprise¡¦s conducting strategy must do some prediction to the future economic circumstance in addition to solve the problem which has been discovered. However, the focus point of prediction is not on the degree of accuracy but mainly on the direction. Thus, it can be illustrated in the other way, no matter whether the enterprise changes or not at present that is all for variable situations in the future. In conclusion, the basic principle of enterprises conducting continuously forever is only to control the direction and adjust their organization

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